New York, NY, September 4, 2013 – LMCA today announced that Alan Kravetz was appointed president and chief operating officer, effective immediately.
Continuing to report to Allan Feldman, chief executive officer, Kravetz joined LMCA in 2007 and most recently served as the company’s executive vice president.
Kravetz has spent the last 25 years successfully growing brands and monetizing intellectual property in the U.S., Europe and Asia, primarily through licensing. A seasoned business strategist and marketing leader, he brings to LMCA an unusually broad business background, having served as vice president at The Cherokee Group, president of the Frye Boot Company and director of international sales and marketing at the Rockport Company (a division of Reebok). He has also consulted for such notable companies and brands as Coach, Kevlar, G.H. Bass, Gore-Tex, Kenneth Cole, Thorlo and Kodiak, and has represented inventors as their licensing agent for a variety of goods, from medical devices to footwear technologies.
Alan is a member of Licensing Executives Society (LES) and INTA. He serves on the Famous and Well Known Marks Committee at INTA and on the TTAB Task Force. He is a frequent speaker on trademark licensing and strategy at conferences, trade shows and continuing legal education seminars.
Alan earned both his undergraduate degree cum laude and MBA from Boston University, and his law degree from Suffolk University School of Law.
Feldman said, “The appointment of Alan Kravetz to the position of president and chief operating officer affirms our commitment to ensure that LMCA’s current and future clients receive the most strategic and visionary services in the licensing industry. Alan’s formidable licensing and business background, along with his forward thinking mindset and strong work ethic make for a perfect fit with the mission and goals of the company.”
About LMCA (www.lmca.net)
LMCA specializes in building strategic brand extension licensing programs. Clients served consist of US and multinational consumer, commercial and not-for-profit organizations, including American Dental Association; AT&T ; Black Flag; Craftsman; DieHard; Easter Seals; Forbes; Heifer; Kenmore; Lenovo; Mack Trucks; Melitta; Museum of Fine Arts, Boston; New York Philharmonic; Pepsi; Roto-Rooter; Snuggle; Trane; Uniden; Winchester; Westinghouse and others. The firm is a 25 year old pioneer in strategic brand extension licensing and has engineered over 400 license agreements delivering over $6 billion per year in licensed product sales at retail. LMCA’s work ranges from program conceptualization through full development and implementation. The firm also owns ProdigyWorks, which provides clients with ideation services by tapping into the brain-power of the top IQ’s in the world. LMCA has offices in New York City, Atlanta, Boston, Nashville, St. Louis and Shanghai, China, affiliates worldwide and has experience in over 100 countries.
Contact: Margie Smith, msmith@lmca.net, 212-265-7474 Ext. 200