Loudmouth Licensing to debut at Licensing Expo June 12-14 in Las Vegas
Foster City, CA – June 06, 2012 – Loudmouth Golf, the leader in bold and bright golf and lifestyle apparel, has entered into an agreement with The Brand Liaison, a global licensing agency, to assist Loudmouth in expanding their licensing programs. The Brand Liaison will feature Loudmouth at its booth (#5969) at the International Licensing Expo June 12-14 at the Mandalay Bay Convention Center in Las Vegas.
Loudmouth Golf is best known for their collection of bright patterns that range from classic argyle in an array of colors to fun polka dots or psychedelic swirls. All of Loudmouth’s designs are created by the Founder Woody! PGA professional golfer, John Daly loves to wear Loudmouth’s pants in their signature patterns on the golf course while playing.
The Brand Liaison will assist Loudmouth in strategically growing their brand by expanding available products into new categories and creating strategic partnerships, licensing, and other brand extension programs worldwide.
“Loudmouth’s unique and fun patterns are easily recognized in the marketplace – it’s instant brand recognition,” says Steven Heller, founder of The Brand Liaison. “We are really looking forward to this new relationship. We are already working on 2 new licensing deals for Loudmouth and can’t wait to see what licensing opportunities develop after Licensing Expo,” adds Heller.
While creating innovative licensing programs, The Brand Liaison will work closely with the Loudmouth licensing team to ensure that the overall brand extension programs and opportunities compliment Loudmouth’s strategic goals and objective.
“The Brand Liaison offers us an efficient way to reach new, unexplored product categories for the Loudmouth Brand,” says Stan Denenberg, GM of Licensing for Loudmouth. “We anticipate growing our licensing portfolio extensively over the next year and we are excited to collaborate with The Brand Liaison team on these new ventures,” adds Denenberg.
Loudmouth Golf will make their first licensing conference debut with The Brand Liaison team at the at The Licensing International Expo 2012 which will take place June 12-14 at the Mandalay Bay in Las Vegas. Conference attendees can stop by The Brand Liaison booth (space #5969) to learn more about Loudmouth licensing opportunities and to see sample patterns.
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About The Brand Liaison:
The Brand Liaison is a boutique licensing, brand extension and brand management agency focused on creating new revenue streams for our clients through licensing, strategic partnerships and other brand extension programs. Our goal is to commercialize opportunities that extend our clients’ intellectual property into new, unexplored product categories. We focus on connecting the right products with the right partners.
About Loudmouth Golf:
Founded in 2000, Loudmouth Golf is recognized as a leading brand in outrageous and fun apparel for men and women. The line features bright colors in striking patterns in pants, shorts, shirts, skorts, jackets, belts, snow pants and more, all designed by the founder, Woody. Loudmouth provides personal customer service and quality products that people love to wear.
Loudmouth Golf is worn by many athletes including two-time major winning golfer, John Daly and other PGA and LPGA professionals; the USA men’s beach volleyball Gold Medal winning team; the Norwegian men’s curling Silver Medal winning team; and professional extreme snowboarder Martin Gallant. You can also find Loudmouth suits on the red carpets of Hollywood.
The Brand Liaison Contact:
Steven Heller
855-843-5424
Steven@TheBrandLiaison.com
www.TheBrandLiaison.com
Loudmouth Golf Contact:
Cassie Kovacevich
Cassie@loudmouth.com
214.642.1924
www.LoudmouthGolf.com