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Manic Panic and Shalom International Team Up for a Special Holiday Collection image

Manic Panic and Shalom International Team Up for a Special Holiday Collection

New York, NY – Manic Panic, the beloved and iconic beauty brand known for its vibrant hair dyes, glam cosmetics, and rock n roll lifestyle, has joined forces with Shalom International, a leader in bath and body products, to create a unique holiday collection that is sure to delight fans and beauty enthusiasts alike.

“Manic Panic’s knowledge in creating bold and vibrant products was a perfect match to Shalom’s strong capabilities in creating unique, high-quality bath and body collections,” said John Mestel, Vice President – Beauty Division at Shalom International. “Working with Tish, Snooky and their team in developing this line was a fun and creative journey.”

The Manic Panic® Bath and Body Holiday Collection features a variety of gift sets and products, perfect for pampering yourself or gifting to loved ones including the Manic Panic® On The Road™ Travel Set, Manic Panic® After Party™ Bubble Bath Set, and 12 Days Of Beauty Manic Panic® Bath And Body Advent Calendar.

“We are thrilled to partner with such a great company as Shalom in bringing this bath and body line to life and can’t wait for our dye-hards to experience it,” said Snooky Bellomo, co-founder of Manic Panic.

“We are very proud of these products, from the quality to the look and feel.The collection is a fun and festive way to pamper yourself or your loved ones during the holiday season,” said Tish Bellomo, co-founder of Manic Panic.

All perfect for gift-giving or treating yourself during the holiday season. With its eye-catching packaging and high-quality products, this licensed collection is sure to be a hit among beauty enthusiasts with its colorful and fragrant bath bombs, bath salts, body oil, body wash, hand creams, and cooling eye masks.

“Shalom International has been an incredible licensing partner in every step of the development of the Manic Panic bath and body collection,” said Vivian Velasco, President at Pacific Swell Brands, the exclusive licensing agency for Manic Panic. “Their team’s experience and knowledge on current trends were a great asset and they tapped into Manic Panic’s punk rock roots to bring the line to life.”

The collection is now available for purchase on and will also be sold at Macy’s Backstage for the holiday season.

About Manic Panic®
Tish & Snooky’s® MANIC PANIC® NYC began on 7/7/77, when two N.Y.C. sisters, Tish and Snooky, added some extra ambition to their rock ‘n’ roll lifestyle. The sisters had recently been backup singers in the original Blondie line-up when they opened America’s very first punk boutique on N.Y.C.’s infamous St. Mark’s Place. Through passion, fun and persistence, the sisters developed Manic Panic® into the most popular, respected and successful brand in fashion hair coloring and glam cosmetics. MANIC PANIC® prides itself on being cruelty-free, vegan, and globally compliant.

About Shalom International
For more than half a century, Shalom International has been a leading importer and distributor for bath and body, jewelry, hair accessories, hosiery, hydration and baby products. Our knowledge and experience producing branded and private label product has allowed us to service a wide variety of loyal customers.

About Pacific Swell Brands
PacSwell is a Los Angeles based licensing agency that extends iconic brands into new consumer products and markets to grow licensing revenue and brand equity. PacSwell prides itself on being more of a partner than an agent, committed to tailoring every licensing strategy around each client’s specific objectives and needs.

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