Masha and The Bear new episodes of season five are airing every day on Rai Yoyo, available since the 10th of March on Rai Play, three new episodes are airing daily with more and more hilarious stories

For the happiness of all fans of the animated series Masha and The Bear, produced by international licensing company and studio Animaccord and represented in Italy by Maurizio Distefano Licensing, new unreleased episodes of the fifth season are airing daily on Rai Yoyo since March 26, available exclusively on Rai Play since March 10.

The first episodes of the fifth season had already been aired on Rai Yoyo in February 2021, garnering the enthusiasm of all the fans who were looking forward to the arrival of new adventures.

In addition, this year, Animaccord has partnered up with Giochi Preziosi to develop a new Masha and The Bear toy collection including plush toys, dolls and playset, which will launch in Portugal, Turkey and Greece, as well as in other European countries in 2024.

Masha and The Bear is the family hit animation series, with more than 130 billion total views and 200 million followers on YouTube along with 55 Creator Awards (including 7 Diamond Awards). In Italy, Masha and the Bear is widely represented on major TV and VOD giants including Rai media channels, DEA Junior, TIM Vision, Netflix and Amazon Prime Video. According to international research agency Parrot Analytics, the series heads the list of the most in-demand kids’ shows in the country (Parrot Analytics, March 2023).

Maurizio Distefano, President of the homonymous agency, states: “Masha and The Bear is a guarantee to families with children who always enjoy to watch the new stories and adventures together. It’s constant release of new contents allows it to keep the little fans glued to the screen”.