News

Mattel Reports Fourth Quarter and Full Year 2025 Financial Results

Mattel Reports Fourth Quarter and Full Year 2025 Financial Results image
Fourth Quarter 2025 Highlights Versus Prior Year
  • Net Sales of $1,766 million, up 7% as reported, and 5% in constant currency
  • Gross Margin of 45.9%, a decrease of 480 basis points; Adjusted Gross Margin of 46.0%, a decrease of 480 basis points
  • Operating Income of $141 million, a decrease of $17 million; Adjusted Operating Income of $160 million, a decrease of $1 million
  • Net Income of $106 million, a decrease of $35 million
  • Earnings per Share of $0.34 compared to $0.42 per share; Adjusted Earnings per Share of $0.39 compared to $0.35 per share

Full Year 2025 Highlights Versus Prior Year

  • Net Sales of $5,348 million, down 1% as reported and in constant currency
  • Gross Margin of 48.7%, a decrease of 210 basis points; Adjusted Gross Margin of 48.9%, a decrease of 200 basis points
  • Operating Income of $546 million, a decrease of $148 million; Adjusted Operating Income of $620 million, a decrease of $118 million
  • Net Income of $398 million, a decrease of $144 million
  • Earnings per Share of $1.24 compared to $1.58 per share; Adjusted Earnings per Share of $1.41 compared to $1.62 per share
  • Repurchased $600 million of shares, including $188 million of shares in the fourth quarter

Business Highlights

  • Signed agreement to acquire full ownership of Mattel163 mobile games studio, subject to customary closing conditions
  • Announces $150 million of strategic investments to accelerate organic growth
  • Company issues 2026 guidance
  • Board authorizes new $1.5 billion share repurchase program, which is expected to be completed by 2028

Mattel reported fourth quarter and full year 2025 financial results.

Ynon Kreiz, Chairman and CEO of Mattel, said: “We achieved strong topline growth in the fourth quarter and consumer demand was positive in every region for both the quarter and full year, but December gross billings in the U.S. ended up growing less than expected. Our international business was positive for the year and we gained market share in key categories globally.”

Mr. Kreiz continued, “2026 will be an important year for Mattel as we implement our new brand-centric strategy to grow our IP-driven play and family entertainment business. We expect growth to be led by innovation in toys, major partnerships with leading IP owners, and an inflection in entertainment, with two movie releases and an expansion of digital games, amplified by the full acquisition of Mattel163 mobile games studio. We are making strategic investments that will impact the bottom line this year but are intended to accelerate growth in top and bottom lines in 2027 and beyond.”

Paul Ruh, CFO of Mattel, added: “We are tracking ahead of our 3-year $200 million savings target and are now projecting approximately $50 million of savings in 2026, bringing the total program target to $225 million. In the fourth quarter, we refinanced $600 million of debt and maintained our investment grade rating. Our balance sheet is strong and we ended the year with over $1.2 billion of cash, after repurchasing $600 million of shares. We have acquired more than $1.2 billion of shares in the last 3 years, representing approximately 18% of shares outstanding and just announced a new program to acquire another $1.5 billion shares, which we expect to complete by the end of 2028.”

Financial Overview

Fourth Quarter 2025

Net Sales

Net Sales were $1,766 million, up 7% as reported, and 5% in constant currency, versus the prior year’s fourth quarter. The increase in Net Sales as reported was driven by a 5% increase in North America and an 11% increase in International. The increase in Net Sales in constant currency was driven by a 5% increase in both North America and International.

Gross Margin

Reported Gross Margin decreased to 45.9%, versus 50.7% in the prior year’s fourth quarter, and Adjusted Gross Margin decreased to 46.0%, versus 50.8%. The decrease in Gross Margin was primarily due to higher discounts, inflation, unfavorable foreign exchange, and the timing lag between mitigating actions and the recognition of tariff costs, partially offset by cost savings.

Operating Income

Reported Operating Income was $141 million, a decrease of $17 million, and Adjusted Operating Income was $160 million, a decrease of $1 million. The decrease in Reported and Adjusted Operating Income was primarily due to lower gross profit, partially offset by lower Adjusted SG&A expenses.

Full Year 2025

Net Sales

Net Sales were $5,348 million, down 1% as reported and in constant currency, versus the prior year. The decrease in Net Sales as reported was due to a 5% decrease in North America, partially offset by a 6% increase in International. The decrease in Net Sales in constant currency was due to a 5% decrease in North America, partially offset by a 4% increase in International.

Gross Margin

Reported Gross Margin decreased to 48.7%, versus 50.8% in the prior year, and Adjusted Gross Margin decreased to 48.9%, versus 50.9%. The decrease in Gross Margin was primarily due to the same factors that impacted fourth quarter Adjusted Gross Margin.

Operating Income

Reported Operating Income was $546 million, a decrease of $148 million, and Adjusted Operating Income was $620 million, a decrease of $118 million. The decrease in Reported and Adjusted Operating Income was primarily due to lower gross profit and higher Advertising expenses, partially offset by lower Adjusted SG&A expenses.

Cash Flow

For the year ended December 31, 2025, Cash Flows Provided by Operating Activities were $593 million, a decrease of $207 million, primarily due to lower net income net of non-cash adjustments and higher working capital usage.

Cash Flows Used for Investing Activities were $155 million, an improvement of $34 million, primarily driven by lower capital expenditures.

Cash Flows Used for Financing Activities and Other were $583 million, an increase of $98 million, primarily due to higher share repurchases in 2025, partially offset by favorable impact of foreign currency exchange rate changes on cash.

Gross Billings by Category

Fourth Quarter 2025

Worldwide Gross Billings for Dolls were $750 million, up 2% as reported, or flat in constant currency, versus the prior year’s fourth quarter, with Barbie up 2% as reported and flat in constant currency.

Worldwide Gross Billings for Infant, Toddler, and Preschool were $254 million, down 8% as reported, or 10% in constant currency, primarily due to declines in Baby Gear & Power Wheels and Preschool Entertainment.

Worldwide Gross Billings for Vehicles were $652 million, up 20% as reported, or 16% in constant currency, primarily driven by growth in Hot Wheels.

Worldwide Gross Billings for Action Figures, Building Sets, Games, and Other were $381 million, up 16% as reported, or 14% in constant currency, primarily driven by growth in Action Figures, primarily tied to theatrical releases.

Full Year 2025

Worldwide Gross Billings for Dolls were $2,056 million, down 7% as reported and in constant currency, versus the prior year, primarily due to declines in Barbie.

Worldwide Gross Billings for Infant, Toddler, and Preschool were $786 million, down 17% as reported, or 18% in constant currency, due to declines in Fisher-Price, Baby Gear & Power Wheels, and Preschool Entertainment.

Worldwide Gross Billings for Vehicles were $1,995 million, up 11% as reported, or 10% in constant currency, primarily driven by growth in Hot Wheels.

Worldwide Gross Billings for Action Figures, Building Sets, Games, and Other were $1,242 million, up 14% as reported, or 13% in constant currency, primarily driven by growth in Action Figures, primarily tied to theatrical releases, partially offset by a decline in Building Sets.

2026 Guidance

Mattel’s full year 2026 guidance is:

(in millions,
except EPS and percentages)
FY2026 Guidance FY2025 Actual
Net Sales +3% to 6%*

$5,348

Adjusted Gross Margin Approx. 50%

48.9%

Adjusted Operating Income $550 – $600

$620

Adjusted Tax Rate Approx. 24%

20%

Adjusted EPS $1.18 – $1.30

$1.41

* in Constant Currency

Mattel’s 2026 guidance includes an expected partial year contribution of approximately $150 million in Net Sales from Mattel163.

r discretionary expenditures.

Leverage Ratio (Total Debt / Adjusted EBITDA)

The leverage ratio is calculated by dividing Total Debt by Adjusted EBITDA. Total Debt represents the aggregate of Mattel’s current portion of long-term debt, short-term borrowings, and long-term debt, excluding the impact of debt issuance costs and debt discount. Mattel believes the leverage ratio is useful supplemental information for investors to gauge trends in Mattel’s business and to

MAT-FIN MAT-CORP

MATTEL, INC. AND SUBSIDIARIES

EXHIBIT I

CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited)1
For the Three Months Ended December 31, For the Year Ended December 31,
(In millions, except per share and percentage information)

2025

2024

% Change
as
Reported
% Change
in
Constant
Currency

2025

2024

% Change
as
Reported
% Change
in
Constant
Currency
$ Amt % Net
Sales
$ Amt % Net
Sales
$ Amt % Net
Sales
$ Amt % Net
Sales
Net Sales

$

1,766.5

$

1,646.4

7

%

5

%

$

5,347.6

$

5,379.5

-1

%

-1

%

Cost of Sales

956.1

54.1

%

810.9

49.3

%

18

%

2,742.0

51.3

%

2,645.5

49.2

%

4

%

Gross Profit

810.4

45.9

%

835.5

50.7

%

-3

%

-4

%

2,605.7

48.7

%

2,734.1

50.8

%

-5

%

-5

%

Advertising and Promotion Expenses

254.5

14.4

%

257.2

15.6

%

-1

%

522.0

9.8

%

507.3

9.4

%

3

%

Other Selling and Administrative Expenses

414.8

23.5

%

420.0

25.5

%

-1

%

1,537.2

28.7

%

1,532.5

28.5

%

%

Operating Income

141.1

8.0

%

158.3

9.6

%

-11

%

-4

%

546.4

10.2

%

694.3

12.9

%

-21

%

-20

%

Interest Expense

30.7

1.7

%

29.4

1.8

%

4

%

118.7

2.2

%

118.8

2.2

%

%

Interest (Income)

(7.7

)

-0.4

%

(12.0

)

-0.7

%

-36

%

(45.0

)

-0.8

%

(51.5

)

-1.0

%

-13

%

Other Non-Operating Expense (Income), Net

0.7

(4.3

)

13.3

4.5

Income Before Income Taxes

117.4

6.6

%

145.2

8.8

%

-19

%

-17

%

459.5

8.6

%

622.5

11.6

%

-26

%

-27

%

Provision from Income Taxes

17.2

10.9

89.8

105.6

(Income) from Equity Method Investments

(6.1

)

(6.5

)

(27.9

)

(24.9

)

Net Income

$

106.2

6.0

%

$

140.9

8.6

%

-25

%

$

397.6

7.4

%

$

541.8

10.1

%

-27

%

Net Income Per Common Share – Basic

$

0.35

$

0.42

$

1.25

$

1.59

Weighted-Average Number of Common Shares

305.9

333.6

318.2

340.4

Net Income Per Common Share – Diluted

$

0.34

$

0.42

$

1.24

$

1.58

Weighted-Average Number of Common and Potential Common Shares

309.7

336.4

321.8

343.3

1 Amounts may not sum due to rounding

MATTEL, INC. AND SUBSIDIARIES EXHIBIT II
CONDENSED CONSOLIDATED BALANCE SHEETS1
December 31,

2025

2024

(In millions) (Unaudited)
Assets
Cash and Equivalents

$

1,242.9

$

1,387.9

Accounts Receivable, Net

1,097.6

1,003.2

Inventories

563.1

501.7

Prepaid Expenses and Other Current Assets

227.1

234.1

Total Current Assets

3,130.8

3,126.9

Property, Plant, and Equipment, Net

590.0

516.0

Right-of-Use Assets, Net

319.5

326.4

Goodwill

1,390.2

1,381.7

Other Noncurrent Assets

1,209.9

1,193.0

Total Assets

$

6,640.4

$

6,544.1

Liabilities and Stockholders’ Equity
Accounts Payable and Accrued Liabilities

$

1,428.3

$

1,277.7

Income Taxes Payable

29.9

38.0

Total Current Liabilities

1,458.2

1,315.7

Long-Term Debt

2,331.7

2,334.4

Noncurrent Lease Liabilities

268.4

278.2

Other Noncurrent Liabilities

349.1

351.7

Stockholders’ Equity

2,233.0

2,264.1

Total Liabilities and Stockholders’ Equity

$

6,640.4

$

6,544.1

1Amounts may not sum due to rounding.
MATTEL, INC. AND SUBSIDIARIES EXHIBIT II
SUPPLEMENTAL BALANCE SHEET AND CASH FLOW DATA (Unaudited)1
December 31,

2025

2024

Key Balance Sheet Data:
Accounts Receivable, Net Days of Sales Outstanding (DSO)

56

55

For the Year Ended December 31,
(In millions)

2025

2024

Condensed Cash Flow Data:
Cash Flows Provided by Operating Activities

$

593.3

$

800.6

Cash Flows (Used for) Investing Activities

(154.9

)

(189.0

)

Cash Flows (Used for) Financing Activities and Other

(583.3

)

(485.0

)

(Decrease) Increase in Cash and Equivalents

$

(145.0

)

$

126.5

1Amounts may not sum due to rounding.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT III

SUPPLEMENTAL FINANCIAL INFORMATION (Unaudited)1
RECONCILIATION OF GAAP AND NON-GAAP FINANCIAL MEASURES

For the Three Months Ended December 31,

For the Year Ended December 31,

(In millions, except percentage information)

2025

2024

Change

2025

2024

Change

Gross Profit
Gross Profit, As Reported

$

810.4

$

835.5

$

2,605.7

$

2,734.1

Gross Margin

45.9

%

50.7

%

-480 bps

48.7

%

50.8

%

-210 bps
Adjustments:
Severance and Restructuring Expenses

1.7

1.3

7.8

4.3

Gross Profit, As Adjusted

$

812.0

$

836.7

$

2,613.5

$

2,738.3

Adjusted Gross Margin

46.0

%

50.8

%

-480 bps

48.9

%

50.9

%

-200 bps
Other Selling and Administrative Expenses
Other Selling and Administrative Expenses, As Reported

$

414.8

$

420.0

-1%

$

1,537.2

$

1,532.5

—%

% of Net Sales

23.5

%

25.5

%

-200 bps

28.7

%

28.5

%

20 bps
Adjustments:
Severance and Restructuring Expenses

(15.2

)

(39.1

)

(43.8

)

Inclined Sleeper Product Recalls

(2.5

)

(1.7

)

(26.7

)

4.1

Other Selling and Administrative Expenses, As Adjusted

$

397.1

$

418.3

-5%

$

1,471.5

$

1,492.7

-1%

% of Net Sales

22.5

%

25.4

%

-290 bps

27.5

%

27.7

%

-20 bps
Operating Income
Operating Income, As Reported

$

141.1

$

158.3

-11%

$

546.4

$

694.3

-21%

Operating Income Margin

8.0

%

9.6

%

-160 bps

10.2

%

12.9

%

-270 bps
Adjustments:
Severance and Restructuring Expenses

16.9

1.3

46.9

48.1

Inclined Sleeper Product Recalls

2.5

1.7

26.7

(4.1

)

Operating Income, As Adjusted

$

160.4

$

161.3

-1%

$

620.0

$

738.3

-16%

Adjusted Operating Income Margin

9.1

%

9.8

%

-70 bps

11.6

%

13.7

%

-210 bps
1Amounts may not sum due to rounding.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT III

SUPPLEMENTAL FINANCIAL INFORMATION (Unaudited)1
RECONCILIATION OF GAAP AND NON-GAAP FINANCIAL MEASURES

For the Three Months Ended December 31,

For the Year Ended December 31,

(In millions, except per share and percentage information)

2025

2024

Change

2025

2024

Change

Earnings Per Share
Net Income Per Common Share, As Reported

$

0.34

$

0.42

-19%

$

1.24

$

1.58

-22%

Adjustments:
Severance and Restructuring Expenses

0.05

0.15

0.14

Inclined Sleeper Product Recalls

0.01

0.01

0.08

(0.01

)

Changes to Deferred Tax Assets

(0.07

)

(0.06

)

Tax Effect of Adjustments2

(0.01

)

(0.05

)

(0.03

)

Net Income Per Common Share, As Adjusted

$

0.39

$

0.35

11%

$

1.41

$

1.62

-13%

EBITDA and Adjusted EBITDA
Net Income, As Reported

$

106.2

$

140.9

-25%

$

397.6

$

541.8

-27%

Adjustments:
Interest Expense

30.7

29.4

118.7

118.8

Provision from Income Taxes

17.2

10.9

89.8

105.6

Depreciation

34.1

35.0

136.5

136.6

Amortization

8.0

7.8

31.5

31.3

EBITDA

196.1

223.9

774.0

934.2

Adjustments:
Share-Based Compensation

18.8

22.0

79.7

79.4

Severance and Restructuring Expenses

16.9

1.3

46.9

48.1

Inclined Sleeper Product Recalls

2.5

1.7

26.7

(4.1

)

Adjusted EBITDA

$

234.2

$

248.9

-6%

$

927.3

$

1,057.6

-12%

Free Cash Flow
Net Cash Flows Provided by Operating Activities

$

593.3

$

800.6

Capital Expenditures

(182.0

)

(202.6

)

Free Cash Flow

$

411.3

$

597.9

1Amounts may not sum due to rounding.
2The aggregate tax effect of adjustments was determined using the effective tax rates on a jurisdictional basis of the respective adjustments, and dividing by the reported weighted average number of common and potential common shares.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT III

SUPPLEMENTAL FINANCIAL INFORMATION (Unaudited)1
RECONCILIATION OF GAAP AND NON-GAAP FINANCIAL MEASURES

For the Year Ended December 31,

(In millions, except percentage and pts information)

2025

2024

Change

Tax Rate
Income Before Income Taxes, As Reported

$

459.5

$

622.5

Adjustments:
Severance and Restructuring Expenses

46.9

48.1

Inclined Sleeper Product Recalls

26.7

(4.1

)

Income Before Income Taxes, As Adjusted

$

533.1

$

666.5

Provision for Income Taxes, As Reported

$

89.8

$

105.6

Adjustments:
Changes to Deferred Tax Assets

21.1

Tax Effect of Adjustments2

16.2

10.2

Provision for Income Taxes, As Adjusted

$

106.0

$

136.9

Tax Rate, As Reported

20

%

17

%

3 pts
Tax Rate, As Adjusted

20

%

21

%

-1 pt

December 31,

2025

2024

Net Debt
Long-Term Debt

$

2,331.7

$

2,334.4

Adjustments:
Cash and Equivalents

(1,242.9

)

(1,387.9

)

Net Debt

$

1,088.7

$

946.4

1Amounts may not sum due to rounding.
2 Tax effect of adjustments was determined using the effective tax rates on a jurisdictional basis of the respective adjustments.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT III

SUPPLEMENTAL FINANCIAL INFORMATION (Unaudited)1
RECONCILIATION OF GAAP AND NON-GAAP FINANCIAL MEASURES

For the Year Ended December 31,

(In millions, except percentage and pts information)

2025

2024

Change

Leverage Ratio (Total Debt/Adjusted EBITDA)
Total Debt
Long-Term Debt

$

2,331.7

$

2,334.4

Adjustments:
Debt Issuance Costs and Debt Discount

18.3

15.6

Total Debt

$

2,350.0

$

2,350.0

EBITDA and Adjusted EBITDA
Net Income, As Reported

$

397.6

$

541.8

-27%

Adjustments:
Interest Expense

118.7

118.8

Provision for Income Taxes

89.8

105.6

Depreciation

136.5

136.6

Amortization

31.5

31.3

EBITDA

774.0

934.2

Adjustments:
Share-Based Compensation

79.7

79.4

Severance and Restructuring Expenses

46.9

48.1

Inclined Sleeper Product Recalls

26.7

(4.1

)

Adjusted EBITDA

$

927.3

$

1,057.6

-12%

Total Debt / Net Income 5.9x 4.3x
Leverage Ratio (Total Debt / Adjusted EBITDA) 2.5x 2.2x
Free Cash Flow
Net Cash Flows Provided by Operating Activities

$

593.3

$

800.6

-26%

Capital Expenditures

(182.0

)

(202.6

)

Free Cash Flow

$

411.3

$

597.9

-31%

Net Cash Flows Provided by Operating Activities / Net Income

149

%

148

%

1 pt
Free Cash Flow Conversion (Free Cash Flow/Adjusted EBITDA)

44

%

57

%

-13 pts
1Amounts may not sum due to rounding.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT IV

WORLDWIDE NET SALES AND GROSS BILLINGS1 (Unaudited)2
For the Three Months Ended December 31, For the Year Ended December 31,

2025

2024

% Change
as
Reported

% Change
in
Constant
Currency

2025

2024

% Change
as
Reported

% Change
in
Constant
Currency

(In millions, except percentage information)
Worldwide Net Sales:
Net Sales

$

1,766.5

$

1,646.4

7

%

5

%

$

5,347.6

$

5,379.5

-1

%

-1

%

Worldwide Gross Billings by Categories:
Dolls

$

750.3

$

734.9

2

%

%

$

2,056.1

$

2,200.5

-7

%

-7

%

Infant, Toddler, and Preschool

254.0

276.2

-8

-10

786.3

951.3

-17

-18

Vehicles

652.4

543.8

20

16

1,994.6

1,791.2

11

10

Action Figures, Building Sets, Games, and Other

380.9

327.1

16

14

1,242.1

1,090.4

14

13

Gross Billings

$

2,037.6

$

1,881.9

8

%

6

%

$

6,079.1

$

6,033.3

1

%

%

Supplemental Gross Billings Disclosure
Worldwide Gross Billings by Top 3 Power Brands:
Barbie

$

415.7

$

406.0

2

%

%

$

1,204.1

$

1,350.1

-11

%

-12

%

Hot Wheels

576.4

481.4

20

16

1,749.7

1,575.0

11

10

Fisher-Price

208.9

206.1

1

-1

622.3

700.8

-11

-12

Other

836.6

788.5

6

4

2,503.0

2,407.4

4

3

Gross Billings

$

2,037.6

$

1,881.9

8

%

6

%

$

6,079.1

$

6,033.3

1

%

%

1Gross billings represent amounts invoiced to customers and do not include the impact of sales adjustments, such as trade discounts and other allowances. Mattel presents changes in gross billings as a metric for comparing its aggregate, categorical, brand, and geographic results to highlight significant trends in Mattel’s business.
2Amounts may not sum due to rounding.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT V

NET SALES AND GROSS BILLINGS1 BY SEGMENT (Unaudited)2
For the Three Months Ended December 31, For the Year Ended December 31,

2025

2024

% Change
as
Reported
% Change
in
Constant
Currency

2025

2024

% Change
as
Reported
% Change
in
Constant
Currency
(In millions, except percentage information)
North America Net Sales:
Net Sales

$

1,020.8

$

975.5

5

%

5

%

$

3,001.1

$

3,168.1

-5

%

-5

%

North America Gross Billings by Categories:
Dolls

$

466.7

$

441.9

6

%

6

%

$

1,201.4

$

1,280.1

-6

%

-6

%

Infant, Toddler, and Preschool

156.1

163.2

-4

-4

463.2

583.3

-21

-21

Vehicles

293.5

255.2

15

15

894.4

860.6

4

4

Action Figures, Building Sets, Games, and Other

212.5

196.8

8

8

703.2

670.6

5

5

Gross Billings

$

1,128.8

$

1,057.0

7

%

7

%

$

3,262.2

$

3,394.6

-4

%

-4

%

Supplemental Gross Billings Disclosure
North America Gross Billings by Top 3 Power Brands:
Barbie

$

232.5

$

217.4

7

%

7

%

$

650.8

$

734.9

-11

%

-11

%

Hot Wheels

251.9

220.3

14

14

760.6

741.3

3

3

Fisher-Price

129.6

120.7

7

7

369.8

421.3

-12

-12

Other

514.9

498.6

3

3

1,481.0

1,497.0

-1

-1

Gross Billings

$

1,128.8

$

1,057.0

7

%

7

%

$

3,262.2

$

3,394.6

-4

%

-4

%

1Gross billings represent amounts invoiced to customers and do not include the impact of sales adjustments, such as trade discounts and other allowances. Mattel presents changes in gross billings as a metric for comparing its aggregate, categorical, brand, and geographic results to highlight significant trends in Mattel’s business.
2Amounts may not sum due to rounding.
MATTEL, INC. AND SUBSIDIARIES

EXHIBIT VI

NET SALES AND GROSS BILLINGS1 BY SEGMENT (Unaudited)2
For the Three Months Ended December 31, For the Year Ended December 31,

2025

2024

% Change
as
Reported

% Change
in
Constant
Currency

2025

2024

% Change
as
Reported

% Change
in
Constant
Currency

(In millions, except percentage information)
International Net Sales by Geographic Area:
EMEA

$

443.5

$

402.6

10

%

3

%

$

1,342.1

$

1,240.4

8

%

4

%

Latin America

179.0

153.4

17

8

602.5

608.2

-1

-1

Asia Pacific

123.1

114.9

7

8

401.9

362.8

11

12

Net Sales

$

745.6

$

670.9

11

%

5

%

$

2,346.6

$

2,211.5

6

%

4

%

International Gross Billings by Geographic Area:
EMEA

$

554.3

$

503.1

10

%

3

%

$

1,642.3

$

1,501.4

9

%

5

%

Latin America

213.3

190.7

12

4

715.7

722.1

-1

-1

Asia Pacific

141.2

131.1

8

8

458.8

415.3

10

11

Gross Billings

$

908.8

$

824.9

10

%

4

%

$

2,816.8

$

2,638.7

7

%

4

%

International Gross Billings by Categories:
Dolls

$

283.6

$

293.0

-3

%

-9

%

$

854.7

$

920.4

-7

%

-9

%

Infant, Toddler, and Preschool

97.9

113.0

-13

-18

323.1

368.0

-12

-14

Vehicles

358.9

288.6

24

18

1,100.2

930.5

18

16

Action Figures, Building Sets, Games, and Other

168.4

130.3

29

22

538.8

419.8

28

25

Gross Billings

$

908.8

$

824.9

10

%

4

%

$

2,816.8

$

2,638.7

7

%

4

%

Supplemental Gross Billings Disclosure
International Gross Billings by Top 3 Power Brands:
Barbie

$

183.3

$

188.5

-3

%

-8

%

$

553.3

$

615.2

-10

%

-12

%

Hot Wheels

324.4

261.1

24

17

989.0

833.7

19

16

Fisher-Price

79.3

85.4

-7

-13

252.5

279.5

-10

-11

Other

321.7

289.8

11

5

1,022.0

910.3

12

10

Gross Billings

$

908.8

$

824.9

10

%

4

%

$

2,816.8

$

2,638.7

7

%

4

%

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