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Millimages’ Pirata & Capitano to Mascot Summer Exhibition at the Paris Aquarium image

Millimages’ Pirata & Capitano to Mascot Summer Exhibition at the Paris Aquarium

Millimages, one of the most innovative IP developers and oldest independent animation studios in Europe, is proud to announce the participation of Pirata & Capitano at the Paris Aquarium’s summer exhibition, Journey to the Heart of Maritime Routes. Hosted in partnership with the Musée National de la Marine and Éditions Larousse the exhibit will take place from July 10th to October 14th.

Journey to the Heart of Maritime Routes invites the public to follow some of the greatest maritime adventures that have forged the world’s waterways, to discover marine life below the surface, and to learn about the extraordinary impact oceans have had throughout history. With Pirata the intrepid little pirate as mascot and guide, visitors will enjoy a variety of ways to learn while having fun such as: a family tour charted in a Pirata & Capitano illustrated map, educational workshops for children, and an activity booklet that can be downloaded by QR code to prolong the fun at home.

Mathilde Bayle, Head of Communication, Brand Image & Marketing, Millimages, commented, “Being a part of this summer exhibit provides fantastic visibility for a French cartoon, both in France and to the venue’s many international visitors. The Paris Aquarium, Éditions Larousse and the Maritime Museum are ideal partners for Pirata & Capitano, a girl-led property focused on adventure, friendship and learning about yourself by learning about the world.”

Alexandra Algard Mikanowski, Licensing and Merchandising Director, Millimages, added, “We always look for creative ways to increase our brands’ visibility in France. This entertaining, interactive event at the aquarium, supported by the prestigious Larousse publishing company, is a great way to keep our licensing programme in key categories, such as publishing and toys, fresh and relevant.”

The exhibition will be broadly promoted with TV advertising from July to October together with a full media plan of advertising, editorial content, competitions to win tickets, and social media content in collaboration with the DTT channel Pitchoun TV and Pitchoun TV Ile de France.

About Millimages
Established in Paris since 1991, Millimages Studio is one of the oldest independent animation & production studios in Europe. The visionary studio prides itself on developing, producing, distributing and licensing high-quality contents cross-media, with a catalogue of over 75 IPs generating 10m+ daily views across the globe. With 7 internal business units and with a branch in China, Millimages is a key player in the animation and entertainment landscape.

About Pirata & Capitano
Pirata & Capitano (104 x 11) is an award-winning CG animated preschool show that has been broadcast across the globe. Embark on a journey with Pirata and her childhood friend, Capitano, and the loyal crew of her ship in a non-stop and a joyful adventure on The Great Sea. On each adventure, the intrepid pirates meet surprising, unpredictable characters as they explore mysterious and spectacular islands. They all learn to live together, understanding and helping each other. The greatest treasure in the world is being with your friends, sailing the sea, and sharing marvellous adventure.

Contacts
Lisa Hryniewicz, Koko Media
+447811406366
Lisa@koko-media.com

Mathilde Bayle, Head of Communication, Brand Image & Marketing
+33 1 49 29 56 11
m.bayle@millimages.com

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