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M!KE Licensing Appoints          Kiddo Tags for StinkyKids® Custom Name Labels image

M!KE Licensing Appoints Kiddo Tags for StinkyKids® Custom Name Labels

East Rutherford, NJ June 29, 2011 – M!KE Licensing (, one of the nation’s leading licensing firms, announced today that Kiddo Tags™ (, has been appointed exclusive licensee for StinkyKids® ( for an assorted collection of custom labels.
The StinkyKids® custom name label line will complement the current doll line created by licensee Madame Alexander that is now available at retail. The Madame Alexander StinkyKids doll line has enjoyed tremendous success with retailers to include FAO Schwarz, Nordstrom, and Fat Brain Toys, just to name a few. Also on board is Raven Tree Press who will be publishing a series of StinkyKids stories that are already being sold and a favorite with parents and kids, as well as Cycle Force Group for Bicycles, Scooters, Skateboards, Skates, Safety Gear and Accessories.
“What better way to personalize your kid’s custom name labels than with StinkyKids® characters,” says Gabby Turner, owner of Kiddo Tags™. “Kiddo Tags™ offers over 100 character icons to totally personalize your custom name labels. For Binky’s, Bottles, and everything else that’s precious to you, you can count on Kiddo Tags to have the most creative and unique custom name labels for all of your baby items. Never lose another item, stay organized, and have fun creating your very own Kiddo Tag at – now with StinkyKids®.
M!KE Licensing is currently seeking licensees to add to the success of StinkyKids in categories such as toys/games, coloring books, jewelry, keychains, puzzles, gift & novelty, party paper products, apparel & accessories.
About Kiddo Tags
Kiddo Tags are custom name labels that stick to your Kiddo’s toys, bottles, cups, pacifiers, etc. AND kid’s clothing (iron-on’s): They are Dishwasher and Microwave Safe, Waterproof and Weather-proof (UV-Resistant). Kiddo Tags are durable labels with over 100+ character icons, 12 different label colors, 24 different fonts AND many different products to choose from! With so many options, your kiddo will have the most unique labels in the room! Printed in the USA, and operated by a work-at-home mom.
About StinkyKids®
From the creative mind of Britt Menzies, a mom who was inspired by her daughter’s simple request to paint her as a ballerina, StinkyKids is a brand with a fun, unique and fresh approach that teaches life lessons through its products and books featuring the 10 diverse StinkyKids characters. The name “StinkyKids” comes from the phrase “little stinKers,” which Britt used to describe the innocent behavior of her two kids when they were little.
The StinkyKids characters are little stinKers who learn to make right choices through their childhood mistakes and who live by the motto “Always Be A Leader Of Good.” StinkyKids is an innovative brand that appeals to parents for the values it represents and appeals to kids because the characters are real kids getting into real mischief.
Since inception, StinkyKids donates a percentage of its profits to Books, Bears and Bonnets, Inc., (, a charity founded in honor of Britt’s aunt who died from uterine cancer. Books, Bears and Bonnets, Inc. delivers gift boxes to children and adults fighting cancer and other life-threatening illnesses.
About M!KE Licensing
MIKE Licensing ( is a top boutique brand licensing agency, with passionate, experienced professionals committed to crafting the most innovative and strategic licensing programs. MIKE Licensing’s senior team, comprising the most dedicated professionals in the business, strives for quality, long-term relationships which will enhance brand awareness, grow new customers and create profitability. We look at our relationships as partnerships, whether it be MIKE Licensing and our clients or licensors and licensees, and we focus on partners who will maintain brand integrity. Licensing is a critical part of any marketing strategy, and we aim to deliver the most effective programs as enthusiastic and dedicated partners to your brand.
MIKE Licensing client list includes: Laura Ashley, Little Miss Matched, Carte Blanche Greetings “Me to You” and “My Blue Nose Friends”, Yak Pak, Pet Head, Kampgrounds of America, StinkyKids, Paris Blues, Norman Rockwell, Lexani, Mel’s Drive-In, Scientific American, International Truck, Z. Cavaricci, TKO, and Jarden: Patton, Health o meter, Holmes.
Kerri Zupp
M!KE Licensing

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