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Molang and Pinkfong Finally Meet in Each Other’s Universes
Paris, France — MILLIMAGES, one of the oldest independent animation studios and IP developers in Europe, THE PINKFONG COMPANY, the global entertainment company behind Baby Shark, are proud to announce a first collaboration between their iconic characters MOLANG and PINKFONG. In two newly launched animated shorts, the globally renowned characters will crossover into each other’s universe for the first time ever in a friendship-themed adventure honoring the summer of sporting events in France.
Kévin Maintrot, Head of Digital Strategy, Millimages, declared “The collaboration between these two trendy and cute intellectual properties marks the beginning of a magical and exciting new chapter for both our characters and companies. This spontaneous, and organic partnership makes perfect sense. By connecting in real life and brainstorming with open minds, we have developed a shared vision and goal of co-creating engaging content and expanding our reach to diverse audiences. In today’s self-centered and inauthentic digital landscape, we need more partnerships like this to share meaningful values and continue to innovate in the digital media world.”
Jieun Lee, Team Lead of Short-Form Content Strategy, The Pinkfong Company, said, “We are thrilled to bring together two beloved icons, Pinkfong and Molang, in a fun and magical collaboration that celebrates friendship and the spirit of summer sports. Collaborating with a like-minded partner is truly meaningful to us, and we can’t wait for fans of both characters to enjoy this new adventure in a fun and exciting way.”
The two animated shorts premiered on July 15th and 17th on the @Pinkfong and @MolangCartoon platforms respectively. In the first video “First Meeting Up” (18 seconds) Pinkfong and Molang finally meet! As they joyfully bounce around their magical worlds they suddenly collide in a burst of joy. A rainbow of colors breaks boundaries and a new friendship begins. In “Playing Games” (28 seconds), the new friends are set to face off in friendly sports challenges (in a nod to summer events in Paris), all leading up to a dazzling firework show in front of the Eiffel Tower.
Produced by The Pinkfong Company, creators of the global mega-hit Baby Shark, Pinkfong is a cultural icon that has captured the hearts of kids and families around the world with its colorful and engaging characters and stories. With nearly 200 million subscribers on YouTube, Pinkfong has expanded beyond the screen, entertaining fans and families in 244 countries and territories through its animated TV series, movies, international live tour and more. To celebrate the partnership with Molang, the special playlists of sports-themed videos are now available on Pinkfong’s English and French YouTube channels.
Molang is a singular phenomenon in the world of animated characters that, in the hands of Millimages, has produced six seasons of a preschool TV series aired in 190 countries; 30 billion views on GIPHY; 8.8 million social media followers; a GenZ targeted webseries; and 18 international licensing agents.
The huge success with and devotion of its fan base is attributable to Molang’s core values of empathy, softness, and joy present in all its messaging across all media.
Also known as The Ambassador of Kindness, Molang was recently recognized for these values at the 2024 France Licensing Day & Licensing International Awards, where it won the CSR Initiative of the Year award for the MOLANG SAFE SPACE media campaign, launched in 2023 against cyberbullying.
About The Pinkfong Company
The Pinkfong Company is a global entertainment company that delivers content and entertaining experiences around the world. Driven by award-winning brands and IPs, the company has created and distributed a range of content across genres and formats including original animated series, world live tours, interactive games, and more. Believing in the power of entertaining and engaging content, The Pinkfong Company is committed to connecting people around the world and bringing joy and inspiration to worldwide audiences of all ages. For more information, please visit the website or follow the company on LinkedIn.
About Molang
Kind and affectionate MOLANG has a unique, instantly recognizable style. Molang is all about empathy, softness, tenderness and joy. MOLANG has no nationality, is ageless and gender-neutral. MOLANG cares for everyone and everything. Everybody loves MOLANG. MOLANG loves everybody. MOLANG started life in 2010 as a doodle by Hye Ji Yoon, a Korean illustrator, and quickly grew into a digital sensation in its country. Having acquired global rights in 2015, Millimages developed MOLANG with French author Marie-Caroline Villand. She created the character, its values and its universe, through a preschool TV series of 6 seasons, over 300 episodes and sold in 190 countries. Today, MOLANG gathers 30 billion views on GIPHY and almost 9 million social media followers. It has now evolved into a lifestyle brand with a successful consumer products programme, supported by 18 international licensing agents.
About Millimages
Operating from Paris since 1991, Millimages is a major independent animation production company. The visionary studio develops, produces, and licenses high-quality cross-media content, with a catalogue of over 75 IPs. Composed of seven internal business units and a branch in Shenzhen, Cina, Millimages is a key player in the animation landscape, generating 10M+ views across the globe every day, with global hits such as Molang, Louie and 64 Zoo Lane.