Molang, The Happiness Series, Secures New Merchandise Licensees and Adds New Agents
(France) (November 22, 2016)– Millimages, producer of the International Emmy® Award-nominated Molang television series (104 x 3’30 min. 2D HD)has licensed key product categories which include master toys in North America and throughout Latin America to Jazwares and Tomy for Europe, Australia and New Zealand. Other first wave partners in North America include: Children’s Apparel Network for master apparel, Berkshire Fashions for winter and rain wear, caps, and accessories, Komar for girls’ sleepwear, Intimo for underwear, Jay Franco master licensee for bed and bath, linen, and beach products, Riley Blake for fabric and fabric craft kits, Accessory Innovations for bags, lunch totes, and luggage, with many more key categories in negotiation.
In addition to Tomy, other first wave partners in Europe include: Aykroyds & TDP textile for nightwear and underwear, Flammarion Jeunesse for publishing, and more.
Millimages’ newly-appointed merchandise licensing agents include Licensing Works!® for North America, Licensing Link for the UK, O + Media for Russia & CIS, Word of Web for Scandinavia & Poland and Mediogen in Israel.
Known as “The Happiness Property”, developed by Millimages and based on Hye-Ji Yoon’s characters, Molang is dialogue-free and comprised of two adorable characters: Molang, a joyful, eccentric and enthusiastic rabbit and best friend, Piu Piu, a shy, discreet and emotional little chick. Targeting preschoolers to teenagers, Molang features adventures that embody happiness, friendship, mutual respect, and solidarity.
Sold to over 150 countries worldwide, Molang is broadcast in the U.S. on Disney Junior and on the Disney Junior block of the Disney Channel. Due to strong performance, Disney has committed to Season 2 episodes of Molang, now in production. Molang can also be viewed, anytime, online on the Disney Junior website (http://disneyjunior.disney.com/molang). The brand is additionally supported by a very active social media program which promotes Molang on Facebook, Twitter, Tumblr, Pinterest, and YouTube.
About Millimages SA: Millimages is an established leader in the European children’s entertainment industry. Celebrating 25 years in 2016, Millimages is best known for its creative designs and high quality properties. The company is recognized as a leading producer with an acclaimed catalogue of over 500 hours of animated TV series and feature films. Millimages is also a fully integrated company with its own worldwide Distribution, Merchandising and New Media Divisions. For more information, visit: www.millimages.com
About Licensing Works, LLC: Licensing Works!® represents the creators and owners of intellectual property for merchandise licensing and promotions including some of the world’s most well-known brands. For more information, visit: www.licensingworks.us