Moonscoop signs new licensing agent for Chloe's Closet
Paris, 7 February 2011 – Moonscoop, the worldwide brand management and entertainment company representing properties from some of the leading animation producers across the globe, has signed El Ocho as Spanish licensing agent for Chloe’s Closet to help extend the presence of its magical preschool property in Spain.
Brigitte Legendre-Benloulou, Director Consumer Products at Moonscoop said: “Spain is an important market for us as we look to build on the show’s TV success and expand the Chloe’s Closet brand into consumer products, so we’re very pleased to have El Ocho on board. It’s a company with a great track record and the ideal partner for us in the region.”
Chloe’s Closet (52×11’) currently airs on the Disney Channel and Playhouse Disney in Spain and in key territories around the world including France where it is broadcast on France 5 and Playhouse Disney; the US on PBS Kids Sprout, and in Germany on KI.KA. Other international broadcast platforms include: ITV in the UK; CBeebies Latin America; HOP Channel in Israel; Zebra in Romania; Disney Channels Australia and South East Asia; oktv (previously TV12) in Singapore; Chutti TV, Sun TV’s children’s channel in India; Cyprus Broadcasting; MBC3 in Middle East and TFO in Canada.
A number of licensees are already on board including Bandai America Incorporated as the global master toy licensee. Bandai and its international affiliates will roll out a series of playsets, role-play toys, and activity and craft sets initially in the US, Spain, the UK, France, Benelux and Germany.
In addition, Dragon d’Or Editions (Editis Group) has been signed up to publish a set of small story books in France, joining further licensees for the territory: Sun City (apparel); TM (bags back-to-school and permanent) and Evasion Communication (character costumes)
Chloe’s Closet is produced in high-definition 2D animation out of Moonscoop’s LA office, in association with Wales Creative IP Fund, KI.KA/ARD, Trickompany FilmProduktion GMBH, European Film Partners, and Telegael.
Chloe’s Closet follows the fun-filled adventures of an adorable, imaginative little girl named Chloe who discovers magical new worlds while playing dress-up in her closet. With each new costume Chloe tries on, she is swept up in a fantastical journey with her best friend and constant companion, her security blanket named Lovely Carrot. Chloe’s exploits also encourage the audience to celebrate how delightful it is to be a little kid embarking upon a fabulously fun and fearless, anything-can-happen journey.
For further information, please contact:
Aimee Norman at Blueprint PR on tel: +44 (0) 20 8341 6171 or email: aimee@blueprintpr.co.uk
About Moonscoop
Moonscoop is a leading worldwide production, distribution, brand management and entertainment company, focused on producing original projects and building brands with international appeal and longevity. Its rights library combines many of the most successful programs and best-loved animated creations in the global television market and includes over 3,000 half-hours of programming airing in more than 160 territories worldwide. Key brands include “Code Lyoko,” “Fantastic Four,” “Titeuf” (Tootuff), “Pet Alien,” “Dive Olly Dive!” and “Casper” which are licensed in markets around the world. Moonscoop’s production slate currently includes new series “Geronimo Stilton”, “Hero:108”, “Twisted Whiskers” and “Chloe’s Closet”. Moonscoop was established with the merger of France Animation and Antefilms Production and the subsequent stake of a majority share in US-based Mike Young Productions and Taffy Entertainment, which all now fall under the Moonscoop label. Moonscoop employs over 350 people worldwide.