COLUMBUS, OH – Buckeye fans, get ready to fire up your grills! The Ohio State University, a leading collegiate licensor, has collaborated with Ohio-based manufacturer Signature Sauces to release a series of officially licensed sauces inspired by the University, just in time for football and tailgate season. Whether you’re at a tailgate or your kitchen table, these sauces help bring a touch of Buckeye spirit to your meal.

The licensed sauces feature four OSU-inspired offerings: Buckeye Burger Sauce, Brutus ‘Big’ Sauce, Carmen’s BBQ Sauce, and Hit ‘Em Hard Sriracha Ranch. These rich flavors allow consumers to bring their choice of spice, zest, and sweetness to their grilled meats, vegetables, fries, and more. The packaging for Hit ‘Em Hard even features an ‘X’ that crosses out the letter ‘M’, paying homage to Ohio State’s biggest football rivalry — if you know, you know.

Signature Sauces’ Ohio roots, in addition to their proven experience balancing high-quality sauces with a strong retail strategy, made them the perfect company for the launch.

“We created Officially Licensed Condiment Sauces to elevate the game day experience for Buckeye fans everywhere,” says Perry Stancato, Founder and Chief Saucier of Signature Sauces. “The Ohio State University boasts one of the biggest and most dedicated fan bases in college football, and our aim was to develop a range of delicious and unique sauces that fans would not only love, but also be proud to serve at their next tailgate party or backyard BBQ.”

“It was important that we found a company who was just as passionate about creating these sauces as the Ohio State team was, and Signature Sauces demonstrated that commitment,” says Tim Storch, AVP of Brand Management at Beanstalk. “Football is a point of pride for Ohio State fans and we’re always looking for ways to bring the Buckeye fan experience to all aspects of gameday, including the perfect sauces to complement tailgate grilling. Fans will be able to bring their passion for their favorite University to their plates, whether they’re at home or at the stadium.”

Beginning with an introductory launch focused on local and regional retailers in July, The Ohio State Officially Licensed Condiment Sauces are now available for purchase on Amazon, as well as ACME and Giant Eagle, among other retailers.

About The Ohio State University
Founded in 1870, The Ohio State University is one of the premier public universities in the United States, with an alumni base of over 600,000. The University ranks as a top 20 public university in the country, with 16 colleges and over 400 degrees available for graduates and undergraduates. Over 11 million fans globally cheer on Ohio State athletic teams throughout the school year.

About Signature Sauces
Signature Sauces is a proprietary manufacturer & private label copacker, specializing in sauces, dressings, barbecue, soups and condiments. Our knowledge of the foods service industry and understanding of customer brand allows us to develop products around functionality and custom tailor to your operation. We create innovative flavors and trends in our on-site culinary kitchen, led by our chefs and supported by food science. Our passion for results inspires our customer focused culture and our team of food industry professionals will support your recipe from production to plate.

About Beanstalk
Beanstalk, a global brand extension licensing agency, works closely with our clients to unlock brand equity and create many of the world’s most recognizable products and services. We help leading brands, celebrities, media properties, manufacturers and retailers creatively find ways to strengthen their relationship with their most important stakeholder – the consumer. Beanstalk offers a breadth of services across our practice areas, including brand representation, digital media representation (Tinderbox), manufacturer representation, cultural intelligence, creative services, legal and financial services, and royalty auditing. The company is headquartered in New York, with offices in London, Miami, Cincinnati, Mexico City and Sao Paulo, and affiliates throughout the world. Beanstalk is the recipient of the 2022 Licensing International Excellence Award for Best Licensing Agency. For more information, please visit www.beanstalk.com. Beanstalk is a member of the Omnicom Specialty Marketing Group.

About the Omnicom Specialty Marketing Group
Omnicom Specialty Marketing Group (OSMG) aligns the growing demand for highly specialized consumer and retail marketing services with integrated solution teams consisting of the best talent to address clients’ needs. OSMG provides global services that include: point-of-sale marketing and merchandise technology, field marketing and sales support, brand extension and representation; talent management; Purpose; and consulting and fundraising for non-profit organizations. Omnicom Specialty Marketing Group is part of the DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC), that includes more than 200 companies in a wide range of marketing disciplines, including advertising, public relations, healthcare, customer relationship management, events, promotional marketing, branding and research.

About Omnicom Group Inc.
Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 70 countries. Follow us on Twitter for the latest news.