Discovery, Inc. is teaming up with Planeta Junior and European discount retailer Pepco to launch a new children’s clothing collection featuring Animal Planet inspired designs. Expanding Pepco’s children’s offerings, the partnership will cover a variety of categories including clothing, footwear, accessories, luggage, stationery, home goods and home textiles.

The collection, for younger and older children, will hit the market in the first quarter of 2021 and will be available at over 1,900 Pepco stores in Central and Eastern European countries, as well as in Spain, Italy and Portugal. The initial product launch will include an assortment of children’s t-shirts, pajamas, socks, underwear and more with designs featuring children’s favorite Animal Planet themes including wild cats, sharks and sea creatures.

Pepco is a leading CEE chain selling affordable clothing for all the family and home decor. This constantly growing and expanding chain is Poland’s most popular purveyor of children’s clothing and its leading design ware supplier.

About Planeta Junior

Planeta Junior is a Grupo Planeta and De Agostini company, a European leader in creating and marketing family entertainment content and brands. Established over 20 years’ ago, Planeta Junior is present in the major European markets including Spain, Italy, France, Greece, Turkey and Eastern Europe. It has offices in Poland and Hungary and is home to international teams who specialise in content distribution, licensing and merchandising, retail and online activities to develop entertainment and lifestyle brands.

Planeta Junior develops and produces entertainment content with leading international content creation companies, including ZAG Animation, On Animation, SuperProd, Kotoc, Cottonwood, Studio 100, Animoka, Mobo, and SAMG. Planeta Junior productions include hits like Gormiti, Power Players, Milo, Superpigs, That’s Joey, Squish, Mutant Busters, Heidi and Maya the Bee, in addition to a powerful line-up of projects in development. Recently, Planeta Junior strengthened its partnership with ZAG Animation through a deal that covers the coproduction and positioning of all future ZAG Animation original content in Europe. Find out more at www.planeta-junior.com

About PEPCO 

PEPCO is a European network of discounters. Established over twenty years ago in Poland, the company offers clothing, toys and home products at low prices and is the most popular children’s clothing dealer and a leading supplier of decorative articles.

PEPCO’s client is most often a woman, a mother, according to whom the biggest advantage of the chain is a very wide range of products at available prices, comfortable, close to home shops distinguished by high standard of service.

Today, PEPCO has over 2000 shops loved not only by Poles, because they can already be enjoyed by customers from outside our country, for example in Bulgaria, the Czech Republic, Croatia, Slovenia, Romania, Estonia, Serbia, Italy, Lithuania, Latvia, Slovakia and Hungary.

About Discovery

Discovery, Inc. (Nasdaq: DISCA, DISCB, DISCK) is a global leader in real life entertainment, serving a passionate audience of superfans around the world with content that inspires, informs and entertains. Discovery delivers over 8,000 hours of original programming each year and has category leadership across deeply loved content genres around the world. Available in 220 countries and territories and nearly 50 languages, Discovery is a platform innovator, reaching viewers on all screens, including TV Everywhere products such as the GO portfolio of apps; direct-to-consumer streaming services such as Eurosport Player, Food Network Kitchen and MotorTrend OnDemand; digital-first and social content from Group Nine Media; a landmark natural history and factual content partnership with the BBC; and a strategic alliance with PGA TOUR to create the international home of golf. Discovery’s portfolio of premium brands includes Discovery Channel, HGTV, Food Network, TLC, Investigation Discovery, Travel Channel, MotorTrend, Animal Planet, Science Channel and OWN: Oprah Winfrey Network in the U.S., Discovery Kids in Latin America, and Eurosport, the leading provider of locally relevant, premium sports and Home of the Olympic Games across Europe. For more information, please visit corporate.discovery.com and follow @DiscoveryIncTV across social platforms.