Dubai – Licensing Horizons is proud to announce its first ever annual conference, set to take place on October 28, 2025, in Riyadh, cpital of the Kingdom of Saudi Arabia. This exclusive, invitation-only event will to serve as the premier gathering for industry leaders, innovators, and experts in Saudi Arabia’s brand licensing sector.

A new chapter begins for the licensing industry in the Middle East. On October 28, 2025, the Kingdom of Saudi Arabia will host its first-ever Licensing Conference in the capital city of Riyadh — a landmark event set to ignite innovation, collaboration, and opportunity across the region.

Why this matters:

As Saudi Arabia rapidly diversifies its economy and embraces creative industries under Vision 2030, the global licensing sector is taking notice. The Riyadh Licensing Conference will be the premier platform for licensors, licensees, agents, retailers, content creators, and government stakeholders to come together, explore the market’s untapped potential, and forge the future of brand licensing in the region.

What to expect:

• Keynote speeches from global and regional industry leaders shaping the future of licensing
• Panels exploring trends in entertainment, sports, corporate brand licensing, and retail
• Market insights tailored to the unique Saudi context
• “What Is Licensing?” Introductory Session – A dedicated, expert-led session designed to build foundational knowledge of licensing for newcomers and cross-industry professionals. Perfect for entrepreneurs, retailers, and creatives eager to unlock new revenue streams and partnership models.
• Networking opportunities with international and local decision-makers
• Case studies and showcases of successful brand activations in the Kingdom of Saudi Arabia

Who should attend:

Licensing professionals, brand owners, IP lawyers, product manufacturers, retailers, media companies, entertainment studios, and investors interested in the next frontier of licensing growth.

Mark your calendar:

October 28, 2025

Riyadh, Saudi Arabia

This is more than a conference — it’s a movement. Be part of it.

For media partnerships, speaker proposals, or early inquiries, contact: Philippe.guinaudeau@brandtrends.ai / Amer.bitar@bbmlicensing.com

ABOUT LICENSING HORIZONS
Licensing Horizons is the premier event in the Brand Licensing Industry for the Middle East region. Co-organized by market research firm BrandTrends Group (www.brandtrends.ai) and licensing agency BBM Licensing (www.bbmlicensing.com), the event was established to fill a significant gap in the region’s licensing industry. As the first and exclusive platform of its kind, Licensing Horizons is dedicated to bringing together the foremost industry leaders, innovators, and experts. This event serves as dynamic forums where key stakeholders discuss the latest trends, challenges, and advancements shaping the industry in these vibrant markets. It provides insightful discussions on growth opportunities, emerging market strategies, and the future landscape of brand licensing. To learn more, visit www.licensinghorizons.com.