Premium Co-Branded Snow Goggles Available Now for Kids & Kids at Heart 

Portland, OR — Celebrating the spirit of play, Smith – the global leader in snowsports eyewear – partnered with creative icon Crayola to develop a colorful capsule collection of snow goggles for Winter 22/23.

The traits encouraged by Smith and Crayola – seeking adventure, staying curious, and having fun – come to life the on-mountain with hand-drawn, colorful strap designs and co-branded badging, on the Squad, Gambler, and Rascal snow goggles.

For the littles, the Gambler (MSRP $40), featured in Crayola Forest Green, offers a medium fit and storm-sealing comfort with a full view of the run – and winter fun –  ahead. The Rascal goggle (MSRP $30), featured in Crayola Periwinkle, is a youth small frame silhouette with a distraction-free fit that seals out cold, snowy weather and fog-free lens technology keeping the view clear. Both models are compatible to fit over prescription eyewear too, designed with a floating foam membrane to eliminate eyeglass temple pressure and provide maximum comfort on the mountain.

For adults and teens, the best-selling Squad goggle (MSRP $120) is offered in Crayola Red Orange with ChromaPop™ Everyday Green Mirror cylindrical lens to enhance contrast and natural color and really make the details pop. The medium sized Responsive Fit™ frame adjusts to the face for a precise, comfortable fit and includes two-layer DriWix face foam to wick away moisture and minimize fogging.

All goggle models are designed for ultimate integration with Smith helmets for maximum comfort, venting, and fog-free performance. Each Smith x Crayola goggle also includes custom goggle bags – inspired by the classic Crayola crayon box – for storage and cleaning.

“For nearly 120 years, Crayola has inspired creativity and wonderment in children and children-at-heart,” said Warren Schorr, Senior Vice President, Business Development, Global Licensing and Experiences, Crayola. “Our collaboration with Smith provides a playful, artistic outlet for outdoor enthusiasts to express that sense of exploration and discovery this winter season.”

The new Smith x Crayola snow goggle collection is now at select retailers worldwide and online at smithoptics.com.