Design, Play, and Wonder in the Home of the Brick

This summer, Chronicle Books, in partnership with the LEGO Group, is releasing The Secrets of LEGO® House, an insider’s tour of the “Home of the Brick,” the once-in-a-lifetime destination located near the company’s headquarters in Billund, Denmark.

Part playhouse, part museum, part hands-on-building paradise, LEGO House is a 40,000-square-foot architectural marvel with 25 million LEGO bricks within its walls. Now, for the first time, readers are invited to step inside its doors and explore the creative philosophy at the heart of the iconic LEGO brand—all without leaving their home.

Featuring over 175 photos, interviews, and essays, The Secrets of LEGO® House is an exclusive look at LEGO House’s incredible design and the creators, designers, and thinkers behind it all. Organized in three parts – Connect, Explore, and Transform – the 160-page book highlights the innovative experiences within LEGO House, including its color-themed zones: yellow for emotions, blue for problem solving, green for social interaction, and red for creativity.

As author Jesús Díaz describes, LEGO House was inspired in part by the powerful emotions hundreds of visitors to the LEGO headquarters felt as they encountered LEGO sets from their childhood. For Díaz, it was a gift he remembered from his father: the LEGO® Galaxy Explorer, set #497, from 1979.

LEGO House is a joy for anyone who has felt the LEGO experience firsthand, and The Secrets of LEGO® House is an immersive celebration of creativity, imagination, and the power of play.

The LEGO® line by Chronicle Books includes books, puzzles, desk décor, and more that combine distinct design with the boundless creativity of the LEGO® brand. To learn more, visit chroniclebooks.com/LEGO.

About the Author
Jesús Díaz is a screenwriter, producer, and a former editor of tech blog Gizmodo. His work has appeared in publications like Fast Company, Wired.com, and the Spanish newspaper El Confidencial.

About Chronicle Books
Founded in 1967 in San Francisco, Chronicle Books is one of the world’s most admired publishers and distributors of illustrated books, gifts, and games for all ages. Its highly acclaimed list spans art, photography, food, lifestyle, pop culture, humor, self-help, wellness, children’s books, and stationery, among other categories. Chronicle is the home of numerous award-winning authors, bestselling series, and trend-setting titles. Chronicle Books is committed to partnering with artists and writers who represent the diversity of our world and to maintaining an inclusive and equitable working environment for its employees and business partners. For more information visit www.chroniclebooks.com.

About the LEGO Group
The LEGO Group is a privately held, family-owned company with headquarters in Billund, Denmark, and main offices in Enfield, USA, London, UK, Shanghai, China, and Singapore. Founded in 1932 by Ole Kirk Kristiansen, and based on the iconic LEGO® brick, it is one of the world’s leading manufacturers of play materials. Guided by the company spirit: “Only the best is good enough,” the company is committed to the development of children and aims to inspire and develop the builders of tomorrow through creative play and learning. LEGO® products are sold worldwide and can be virtually explored at www.LEGO.com.