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Versa Group Partners with Authentic Brands Group on Men’s Sportswear for Jones New York and Nine West image

Versa Group Partners with Authentic Brands Group on Men’s Sportswear for Jones New York and Nine West

New York, NY – Versa Group, a leading manufacturer and marketer of private label and branded men’s dress, casual, and sportswear, today announced a partnership with Authentic Brands Group (ABG), a global brand development, marketing and entertainment company and the owner of the Jones New York and Nine West brands.

Through the partnership, Versa Group will design, produce and distribute, men’s woven sport shirts, knit tops, and sweaters for Jones New York and Nine West. The products will be available at a wide range of department stores, specialty retailers, and online across the U.S. and Puerto Rico.

“We are looking forward to our partnership with ABG for Jones New York and Nine West, two iconic American brands that are recognized by retailers and consumers around the world,” said Marc Seruya, Chief Executive Officer, Versa. “Both brands have a strong heritage and a reputation of excellence in quality, fit, and design.”

Jones New York’s men’s assortment will be elevated with high-quality performance elements including stretch, moisture-wicking, cooling, and UV protection. The Nine West collection will also feature unique performance elements that will include 4-way stretch fabrics with cooling and wicking technology. Additionally, Versa has added a slim-fit cut to the Nine West collection so as to bring something new and exciting to current brand fans as well as engage with an expanded audience.

“ABG’s partnership with Versa Group, a leader in the menswear market, builds upon Jones New York and Nine West’s expansive lifestyle offerings with uniquely designed product for a growing segment of the brands’ businesses,” said Jarrod Weber, Group President Lifestyle, Chief Brand Officer at ABG.

The Jones New York and Nine West collections will debut at leading US retailers later this month.

About Versa Group
Versa Group is a leading manufacturer and marketer of private label and branded Men’s Sportswear ( Woven Shirts, Knits, Activewear, Bottoms, Jackets & Accessories). Versa Group has been servicing Department Stores, Mass Merchants, and National Chains since 1996. Now, more than 32 years later, we have continued to support our customers with unconditional & unsurpassed customer service, innovative products, and a proven partnership history.

About Authentic Brands Group
Authentic Brands Group (ABG) is a brand development, marketing, and entertainment company, which owns a portfolio of global media, entertainment, and lifestyle brands. Headquartered in New York City, ABG elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers, and retailers. Its brands have a global retail footprint in more than 100,000 points of sale across the luxury, specialty, department store, mid-tier, mass, and e-commerce channels, and more than 6,000 freestanding stores and shop-in-shops around the world.

ABG is committed to transforming brands by delivering compelling product, content, business, and immersive experiences. It creates and activates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms, and emerging media. ABG’s portfolio of iconic and world-renowned brands generates more than $14 billion in annual retail sales and includes Marilyn Monroe®, Elvis Presley®, Muhammad
Ali®, Shaquille O’Neal®, Sports Illustrated®, Dr. J®, Greg Norman®, Neil Lane®, Thalia®, Nautica®, Aéropostale®, Forever 21®, Juicy Couture®, Vince Camuto®, Herve Leger®, Judith Leiber®, Barneys New York®, Brooks Brothers®, Frye®, Lucky Brand®, Nine West®, Jones New York®, Frederick’s of Hollywood®, Hickey Freeman®, Hart Schaffner Marx®, Adrienne Vittadini®, Bandolino®, Spyder®, Tretorn®, Tapout®, Prince®, Volcom®, Airwalk®, Vision Street Wear®, Thomasville®, Drexel®, and Henredon®. For more information, visit authenticbrandsgroup.com. Follow ABG on Twitter, LinkedIn, and Instagram.

About Jones New York
Jones New York is a global fashion lifestyle brand that exudes confidence, effortlessness and sophistication. Known for its timeless styling and signature quality, the brand delivers classics redefined in the form of apparel, outerwear and accessories. The brand is available in key department stores and specialty retailers across the U.S. and Canada. For more information and exclusive updates, visit jny.com. Follow @jonesnewyork on Instagram, Facebook and Twitter.

About Nine West
Nine West is a global lifestyle brand that empowers everyone to take on the world in style. It is defined by timeless style, translating key trends into wearable and attainable collections of footwear, apparel, and accessories. Nine West’s global footprint includes over 40 countries around the world in department stores, concessions, e-commerce, and 170-plus freestanding stores and shop-in-shops and over 3,000 points of distribution worldwide. For more information, visit ninewest.com. Follow Nine West on Facebook, Instagram and Twitter.

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