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Visitor Registration Opens for Brand Licensing Europe 2024 as the Show Preps for 25th Anniversary Celebrations image

Visitor Registration Opens for Brand Licensing Europe 2024 as the Show Preps for 25th Anniversary Celebrations

Visitor registration opens today for Brand Licensing Europe 2024 as organisers ramp up celebrations for the show’s 25th anniversary. European brand licensing professionals including retailers, manufacturers, brand owners, agents, service providers, marketers and designers are invited to secure their free pass to the three-day event now at https://utm.io/ugO2o

BLE is Europe’s leading event for licensing, brand extension and collaborations and takes place slightly earlier this year from 24-26 September at ExCeL London.

176 exhibitors are now confirmed, including 14 first timers:

  1. London Zoo, a ZSL Conservation Zoo
  2. The Royal Pavilion at Brighton
  3. 24h Le Mans
  4. The British Museum
  5. Animaj
  6. El Ocho
  7. Two Daughters Entertainment Ltd
  8. CARDIO BUNNY
  9. Merchantwise Group
  10. Middle Mouse
  11. Marubeni International
  12. Chocolate Rain
  13. Dongguan Jiahong Commodity Manufacturing
  14. Unicast

Returning exhibitors include Paramount, Crunchyroll, The Smurfs, Natural History Museum, Pokémon, Van Gogh Museum, Paul Frank, Tour de France, UEFA Club Competitions, Penguin Random House, Real Madrid CF, Le Petit Prince, Capcom, Walker Books, V&A(Victoria and Albert Museum), Moonbug Entertainment, Hasbro, SEGA, Rebellion,  BANDAI NAMCO, Mercis BV (with Miffy), Imperial War Museums, RSPB, Acamar Films, BBC Studios, Manchester City FC, Yale University and more.

BLE event director Ella Haynes said: “This is a huge year for BLE. We are celebrating our 25th birthday and have got lots of exciting plans in the pipeline to thank everyone who has supported the show over the last quarter century. It’s been an amazing journey, and we feel honoured to have spent 25 years as the biggest meeting date in the European brand licensing calendar, helping thousands upon thousands of European retailers and manufacturers to discover brands to partner with and create much-loved, best-selling consumer products.

“We’re also following in the footsteps of an amazing show last year, which attracted record retailer numbers and a 28 per cent increase in both total visitors and attendees from France, Germany, Italy and Spain – numbers we’re hoping to grow for 2024 to further cement our position as THE European brand licensing event.”

About Brand Licensing Europe
Brand Licensing Europe is the only pan-European annual event dedicated to licensing and brand extension. The London event features over 2,500 brands and more than 9,500 licensees, manufacturers, retailers, distributors, and licensing agents. Brand Licensing Europe is a part of the Global Licensing Group at Informa Markets, the licensing industry’s leading trade show organiser and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together.  

About License Global
License Global, a part of the Global Licensing Group, is the leading publication for the brand licensing industry, delivering award-winning editorial content, including news, trends, analysis and special reports about the global consumer product and retail marketplace. Through its magazine, website, daily e-newsletter, webinars, videos and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe and Licensing Expo Shanghai.

About Global Licensing Group 
The Global Licensing Group at Informa Markets, a subsidiary of Informa plc (LON:INF), is the licensing industry’s leading tradeshow organizer and media partner. Its mission is to provide licensing opportunities around the world by bringing brands and products together. The following events and information products are produced for the licensing industry by the Global Licensing Group at Informa Markets: Licensing Expo, Brand Licensing Europe, Licensing Expo Shanghai and License Global. Global Licensing Group events are sponsored by Licensing International.

About Licensing International    
Licensing International is the leading trade organization for the $350+ billion global brand licensing industry. Licensing International’s mission is to foster the growth and expansion of brand licensing around the world, raise the level of professionalism for licensing practitioners, and create greater awareness of the benefits of licensing to the business community at large. Founded in 1985, more than 1,500 Licensing International member companies in over 40 countries enjoy access to an array of benefits, including extensive educational programming and worldwide networking events. Visit www.LicensingInternational.org for more information.

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