As a part of FS Holding, WP Merchandise has released official merchandise for the WePlay Animajor 2021 tournament.

Yuri Antoshkin, the Managing Partner of FS Holding & WP Merchandise!: “Coordinated teamwork of our holding companies allowed us to produce products at our factories in the shortest possible time.”

In total, the collection of limited merchandise has 13 different positions. 11 of them are available worldwide, namely: 2 types of hoodies and T-shirts, mousepads, gift sets, sets of bracelets and pins, masks, and 2 types of stickers. The WP Merchandise factory has produced exclusive plush merchandise: a headrest pillow and a plush toy Clarity available in Ukraine.

Vladyslav Guz, Marketing & Communications Lead of FS Holding & WP Merchandise: “The positive reaction of the esports tournament fans to the merch and its advertising was an indicator that we have accurately identified the desires of the community. For 3 weeks, our European warehouse worked 24/7 to serve all orders from the tournament.”

With the official permission of Valve and WePlay Esports, all the tournament merchandise can be purchased until the end of August at FragStore and other stores:

In Ukraine: https://fragstore.com.ua/animajor-2021/

In Russia: https://fragstore.ru/animajor-2021/

Global: https://fragstore.com/animajor-2021/  

About WP Merchandise!
WP Merchandise is a Ukrainian manufacturing company and a part of the international FS Holding, which in 2020 merged its assets with TECHIIA Holding. We are experts in product groups for fans of video games, movies, comics, and esports because we have been developing in this niche together with other holding companies since 2006.

Today, WP Merchandise’s portfolio includes official plush collections of such brands as Dota 2, Assassin’s Creed, Mortal Kombat 11, Tekken, SoulCalibur, Dark Souls, and DC Comics.