The COVID-19 pandemic has made live broadcasting become an important mean business practice. According to data from the China Internet Network Information Center, as of Q1 2020, online live broadcast users in China reached 560 million, accounting for 62.0% of the total netizens.

Licensing International, Licensing Expo China and JINGJIQUAN (JD.com) join hands to organize Virtual Licensing Carnival on August 26, 2020. Virtual Licensing Carnival is a 4-hour live broadcast where over 50 brand owners/agents will share their latest information and chat with China audiences.  Participating companies range from character & entertainment, brands & lifestyle, art & designs to sports categories.

This new model of live broadcast will enable brand owners to reach both potential licensees and end consumers in an efficient way.

Any queries, please contact Candy at info@licensinginternational.org.cn.