Office Hours with Maura Regan
Event Time:
March 24, 2026
10:00 am - 5:00 pm
Dubai, United Arab Emirates
Sofitel Dubai Downtown Hotel, Dubai, UAE
Elevate your professional journey by attending the Licensing Horizons Dubai 2026 on March 24, 2026, at the prestigious Sofitel Downtown Dubai. This exclusive, invitation-only event is the premier gathering for industry leaders, innovators, and experts in the Middle East and Africa’s brand licensing sector.
For the first time, we are introducing The Authenticity Lab, a dedicated research and diagnostic space designed for brand leaders navigating cross-cultural expansion. The Authenticity Lab operates as a walk-in experience where participants can test their market-entry and licensing strategies against cultural credibility risks in real time. Through rapid diagnostic insight, executives will stress-test positioning, narrative alignment, and local relevance before committing capital to new markets. In addition, participants contribute to a growing global research initiative on brand authenticity, helping compile relevant case studies, data points, and applied cultural intelligence that shape future expansion frameworks.
Don’t miss this opportunity to be at the forefront of shaping the future of brand licensing in the Middle East. Secure your spot today and join us for a day of insight, strategic validation, high-level networking, and industry leadership.
Don’t miss this opportunity to be at the forefront of shaping the future of brand licensing in the Middle East. Secure your spot today and join us for a day of learning, networking, and celebration.
For partnership, speaking, and sponsorship opportunities, feel free to reach out to Amer Bitar at amer.bitar@bbmlicensing.com