Warner Bros. Discovery (WBD) invites fans to turn April Fools into ACME Fools, a celebration of the Looney Tunes, their silly shenanigans and playful antics that have inspired the young and the young at heart for decades. This year the month-long celebration kicks off April 1 with ACME Bootcamp, the newest trend in high-performance fitness training inspired by the Looney Tunes. Content will run across @LooneyTunes social accounts and the WBKids YouTube channel and includes a video series starting with the ACME Bootcamp Announcement Video. Additional content will introduce real-life elite athletes engaging in never-before attempted fitness routines that defy the laws of gravity, physics, and even logic to inspire fans to get into peak shape in the looniest way possible.

The participating athletes include Nick Mayhugh, a track star and Paralympian on Team USA; Sky Brown, a professional skateboarder and Olympian; Peng Peng Lee, a retired Olympic gymnast; and Shafar Delgado, a professional break dancer. The videos show these athletes performing their ACME Bootcamp training routines using ACME products to whip them into shape in five key areas of fitness: strength, agility, balance, flexibility and speed… probably.

A global social filter on TikTok will take fans through a game-ified ACME Bootcamp experience like “Catch the Anvils,” “Whack A Duck” and more looney stunts with each focusing on the five key areas of fitness.

Additional ACME Fools antics from WBD will include new content, merch, stunts, and more across Cartoon Network, Max, social media, consumer products, games and themed experiences:

● Cartoon Network’s full-day marathon showcasing “Bugs Bunny Builders”, classic Looney Tunes, The Looney Tunes Show and “Tiny Toons Looniversity” (check your local listing for times.) Plus, stream your favorite Looney Tunes shows on Max throughout the month of April.

● Food Network is celebrating ACME Fools with a new Tweety Bird themed cake recipe from Food Network Kitchen. The vibrant cake is inspired by the adorable yet mischievous Tweety Bird. Decorated with luscious frosting and sprinkles, it is a festive tribute to the ACME Fools antics.

● There will also be a social media take-over by the Looney Tunes (@LooneyTunes) across TikTok, Instagram, and Facebook.

● The WB Kids Youtube channel will have an ACME Fools live stream running all April long, where subscribers will be able to tune into their beloved sports-themed Looney Tunes episodes and sports related compilations.

● New celebratory “Sports Capsule: Team Looney Tunes” merchandise is now available on the company’s WB Shop with more to come.

● Turn left at Albuquerque and head straight for the brand-new Looney Tunes x RSVLTS apparel collab! Available now at https://www.rsvlts.com/collections/looney-tunes

● Step into summer with Sand Cloud’s new Looney Tunes collection featuring 3 vibrant, new designs. Bring the fun of the beloved Looney Tunes gang to the sand. Available at www.sandcloud.com on April 10th.

● Looney Tunes x Mad Libs from Penguin Young Readers is available now for preorder at www.penguinrandomhouse.com. With 21 “fill-in-the-blank” stories about Bugs Bunny, Daffy Duck, Elmer Fudd, and the rest of your favorite characters, Looney Tunes Mad Libs is the perfect activity for any fan of this timeless cartoon series!

● Get ready to walk, run or pedal along with some of your favorite characters in the Team Looney Tunes Virtual Challenges from The Conqueror. Track your 180-mile journey via the Conqueror app, unlocking awesome rewards like postcards and collectible cards of favorite Looney Tunes, all while achieving fitness goals. The family-friendly, 180-mile fitness journey is led by Daffy Duck, Bugs Bunny, and Wile E. Coyote. Complete each challenge and collect three stunning medals, each with a special removable pin. Sign up here: https://theconqueror.events/looneytunes/.

● Looney Tunes will be back in action with a family-friendly sports arcade video game title releasing across all console platforms and PC via Steam coming from Gamemill Entertainment. More details including a gameplay reveal will be coming soon.

● Warner Bros. Games’ MultiVersus, the free-to-play platform fighter videogame featuring Bugs Bunny, Tasmanian Devil, Marvin the Martian, and other iconic characters, is scheduled to officially launch on May 28. For additional information, visit MultiVersus.com.

● The “Looney Tunes: World of Mayhem”, a mobile role-playing game featuring Bugs Bunny and friends, will feature a “Space Opera” takeover, including newcomers from the Looney Tunes family and more, running from the first week of April to mid-May. Find the game on Google Play and the App Store.

● ACME Fools debuts on Cartoon Network’s Toon Cup app, featuring a Looney Tunes themed tournament. Bugs Bunny joins as a playable character with his exclusive Toon Cup Kit, alongside Tweety cheerleading from the sidelines. The game features Looney Tunes-themed elements including a football, themed kit colors and a tournament (available now on Google Play and the App Store across Europe, Middle East, Africa, Latin America and Asia Pacific).

● The new ‘Team Looney Tunes Get in the Game’ stage show will debut at Warner Bros. World Abu Dhabi theme park April 13 and runs through May 26 with plans to follow at Parque Warner Madrid, Warner Bros. Movie World in Australia and more. The new show features Bugs Bunny and Daffy Duck both vying to become coach of Team Looney Tunes. With the help from their team captains and their friend Lola Bunny, they will go head-to-head in a sports competition to see who the ultimate coach will be!

● In the UK, The Looney Tunes have teamed up with Fanatics and the England Rugby Union for a range of hoodies and tees for England Rugby fans of all ages. The collection will launch on 2nd April and can be found at www.englandrugbystore.com. Be sure to keep a look out for some Looney fun on 20th April when the Red Roses take on Ireland at Twickenham Stadium.

● Also in the UK, TNT Sports presenter Reshmin Chowdhury and Eurosport broadcaster Radzi Chinyanganya will receive a crate full of Looney Tunes goodies – available from WB Shop UK, Mad Beauty, and Primark – ready to take on a hilarious new workout with the ACME bootcamp, which they will be supporting across their social channels.

● In Japan, the Looney Tunes are teaming up with Major League Baseball to launch a t-shirt collection at selected JEANS MATE stores (Takeshita Dori, Ikebukuro, Osu and online) coming late Spring.

ACME Fools is a month-long celebration of all things Looney Tunes, beginning April 1.

From baseball to basketball, boxing and wrestling and everything in between, the Looney Tunes cleverly push the limits of humor to suspend reality, defy gravity and stretch the imagination both on the court and off. The Looney Tunes have a long association with sports, including a past product collection featuring Team USA that debuted during the 1996 Summer Olympic Games in Atlanta. 1996 also introduced fans to the beloved “Space Jam” in which the Tune Squad were cemented as sports icons and paved the way for 2021’s “Space Jam: A New Legacy.” Recently announced, Warner Bros. Discovery Global Consumer Products (WBDGCP) has collaborated with the International Olympic Committee (IOC) for a consumer products program to be released internationally featuring the beloved Looney Tunes characters with product beginning to roll out now through 2026. Additionally, eight National Olympic Committees (NOCs) from eight countries including the United States of America, Italy, Australia, New Zealand, Poland, Spain, and Mexico will create country specific Olympic Team X Looney Tunes merchandise, plus Paralympic Team X Looney Tunes merchandise for the United States and Brazil.

About Looney Tunes
Looney Tunes is a zany world filled with iconic characters like Bugs Bunny, Daffy Duck Tweety, and Lola Bunny and packed with rapid-fire humor, clever references and boundless energy. Debuting as theatrical shorts nearly a century ago, Looney Tunes has evolved into a global pop culture powerhouse spanning feature films, television series, games, consumer products, themed entertainment and more.

LOONEY TUNES and all related characters and elements © & ™ Warner Bros. Entertainment Inc. (s24) 

Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery Global Brands, Franchises, and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

Warner Bros. Discovery Global Themed Entertainment (WBDGTE), part of Warner Bros. Discovery Global Brands, Franchises, and Experiences, is a worldwide leader in the creation, development, and licensing of location-based entertainment, live events, exhibits, and theme park experiences based on the biggest franchises, stories and characters from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network and more. WBDGTE is home to the groundbreaking locations of The Wizarding World of Harry Potter at Universal theme parks around the world, Warner Bros. World Abu Dhabi, The WB Abu Dhabi, The FRIENDS Experience, The Game of Thrones Studio Tour and countless other experiences inspired by the Wizarding World, DC, Looney Tunes, Scooby-Doo, Game of Thrones, FRIENDS and more. With best-in-class partners, WBDGTE allows fans around the world to physically immerse themselves inside their favorite brands and franchises. 

About Cartoon Network
Cartoon Network is the #1 global animated series network. Combined with a rich legacy of characters and a deep roster of creatives with unique brands of storytelling, Cartoon Network showcases original content from across Cartoon Network Studios, Warner Bros. Animation, Hannah-Barbera Studios Europe, and beyond that includes  “Craig of the Creek,” “Steven Universe,” “Teen Titans Go!,” “We Baby Bears,” and more. Under its Redraw Your World tagline, Cartoon Network’s content commitment appeals to the complete spectrum of kids and families including preschoolers with the programming block Cartoonito and family co-viewing with the ultimate destination,  ACME Night. Upcoming new series such as “Batwheels,”  “Gremlins,”  “Total Drama Island,” and more, comprise an inclusive  programming lineup on Cartoon Network. Cartoon Network’s historic library can also be streamed on HBO Max, or is available on Amazon, iTunes or Vudu (U.S. only).

About Max®
Max®, which launched May 23, 2023, is an enhanced streaming platform from Warner Bros. Discovery, delivering unparalleled quality content for everyone in the household. With a personalized user experience that brings unique and unexpected stories ranging from the best of unscripted to the highest quality in scripted programming, Max is the destination for HBO Originals, Warner Bros. films, Max Originals, the DC universe, the Wizarding World of Harry Potter, an expansive offering of kids and family content, and best-in-class programing across food, home, reality, lifestyle, and documentaries from leading brands like HGTV, Food Network, Adult Swim, Cartoon Network, Discovery Channel, TLC, ID and more, all in one place.

About Warner Bros. Animation
Warner Bros. Animation (WBA) is one of the leading producers of animation in the entertainment industry, producing and developing projects for multiple platforms, both domestically and internationally. WBA’s current series include Batman: Caped Crusader, Bat- Family, Batwheels, Bugs Bunny Builders, Creature Commandos, Gremlins: Secrets of the Mogwai, Harley Quinn, Jellystone!, Kite-Man: Hell Yeah!, Looney Tunes Cartoons, Merry Little Batman, My Adventures with Superman, Teen Titans Go!, Tiny Toons Looniversity, and Velma. The studio is currently in production with New Line Cinema on the upcoming original anime feature film, The Lord of the Rings: The War of the Rohirrim.  WBA’s full-length theatrical film, Teen Titans GO! to the Movies, was released in summer 2018. As home to the iconic animated characters from the DC, Hanna-Barbera, MGM and Looney Tunes libraries, WBA also produces highly successful animated films — including the DC Universe Movies — for DVD, Blu-ray® and digital media. One of the most-honored animation studios in history, WBA has won six Academy Awards®, 40 Emmy® Awards, the George Foster Peabody Award, a BAFTA Children’s Award, an Environmental Media Award, a Parents’ Choice Award, the HUMANITAS Prize, two Prism Awards and 21 Annie Awards (honoring excellence in animation).