EAST RUTHERFORD, NJ January 14, 2011 – Stone America Licensing, one of the nation’s leading licensing firms, announced today the multi-year licensing agreement between world luxury furniture manufacturer, Halo with the University of Oxford.
Halo will be launching in September 2011 an exciting first collection “inspired by” the University of Oxford 600-year old imagery and archives. The range will include home furniture, accessories, rugs and sporting goods.
“We are very excited to have access to the University of Oxford’s entire library of art and design in order to create a suite of fashionable home products that will resonate well with today’s consumer,” said Serge Gander, Managing Director of Halo. “Oxford’s images capture rich and timeless history and lend themselves nicely to the types of products we are interested in creating, now and in the future.”
Chris Evans, Managing Director of Oxford Limited, the subsidiary company that manages retail and licensing on the University’s behalf said, “We are thrilled to have Halo on board to create a distinctive lifestyle collection that brings Oxford into the home arena, showcasing the University’s prestige and heritage.
About The Halo Group
The Halo Group has been at the forefront of the furniture industry since it was established in Britain in 1976. The group is a world lead of the luxury furniture and lifestyle market, with award-winning companies in Manchester, Hong Kong and more recently High Point in North Carolina; servicing a global appetite for exquisite, hand-crafted furniture and accessories.
About The University of Oxford
Oxford is the oldest university in the English-speaking world, with teaching existing in some form since 1096. Oxford has been at the leading edge of thinking, research and new discoveries throughout its history, as well as producing gifted men and women in every sphere of human endeavor who have studied or taught at the University. Among these are four Kings, 46 Nobel Prize winners, 25 UK Prime Ministers, six current holders of the Order of Merit, plus three saints, 86 Archbishops and 18 Cardinals
About Stone America Licensing
Stone America Licensing, one of the nation’s premier full-service licensing firms, specializes in enhancing brand equity for some of the world’s leading companies, individuals, trademarks and logos. Stone’s unique approach maximizes brand potential through total licensing and merchandising solutions that turn brand equity into profit centers for its clients, while upholding brand integrity. Stone America has extensive experience in branded trademark extension licensing and has been involved in licensing of many Fortune 100 brands.
The company’s current client list includes: Laura Ashley, University of Oxford, Carte Blanche Greetings “Me to You” and “My Blue Nose Friends”, David & Goliath, Yak Pak, Pet Head, Kampgrounds of America, StinkyKids, Paris Blues, Norman Rockwell, Lexani, The Bold and the Beautiful, Mel’s Drive-In, School of Rock, Scientific American, International Truck & Engine, Stall & Dean, TKO, LittleMissMatched and Jarden: Patton, Health o meter, Holmes.