Lakeshirts Inc’s’ Blue 84 and Zephyr brands have signed licensing agreements with Sanrio to produce Hello Kitty-themed collegiate hoodies, headwear, t-shirts and other apparel.

For the first time ever, colleges across the U.S. will be able to feature cute Hello Kitty designs paired with their official school logos — available only through Blue 84 and Zephyr.

This collaboration merges the world of collegiate pride with the appeal of Hello Kitty, creating a fresh, fashion-forward collection that resonates with students, alumni, and fans alike. The collection will include a range of officially licensed hats, t-shirts, hoodies, and accessories with timeless Hello Kitty graphics customized for individual colleges and unih, fashion-forward designs that inspire smiles and evoke a sense of nostalgia.