Milan, September, 2010
Giochi Preziosi’s and Marathon Media are delighted to announce that Undercover GmbH is the latest firm to join the growing list of Gormiti licensees; having completed a deal to produce Gormiti licensed back to school products for Germany, Austria and Switzerland.
Undercover, based in Nürnberg, will be introducing several hero items amongst a collection of 12-15 Gormiti branded products for boys aged 5-9 and will be calling on a wealth of experience working with key licenses to produce a range that is both practical and desirable, whilst also reflecting the nature of the property.
Speaking of the deal, Graziano Delmaestro, Giochi Preziosi Licensing Director, commented: “Undercover is the perfect partner for us in this sector. Thier experience will be a great asset to the license and they have some great ideas that will utilise the property perfectly on this type of merchandise.”
The first products will be available from March 2011.
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GIOCHI PREZIOSI
Alberto Picotti
+39 02 964751
picotti@giochipreziosi.it
Additional Notes/Comments: Please direct press enquiries toMichele@evolution-pr.co.uk