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Entertainment and Sports IPs Team Up image

Entertainment and Sports IPs Team Up

February 11, 2025

By Mark Seavy The co-branding of entertainment and sports IPs is scoring big in apparel. The growing interest in these collaborations is being driven by...

Toycos Address Excess Inventory Ahead of the Holiday Season

PUMA X PAW Patrol Launch Debut Collection for Kids on the Go

Asembl Teams Diageo’s Baileys with Sara Lee for Multi-Year Partnership of Game-Changing Desserts

Licensing Needs to Speed Up to Keep Pace with Streaming

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Pretty Green X Subbuteo 2022 Collaboration

Year-to-Date Spending on Videogames falls 7% as Hardware Sales Drop 10% in October

Galanz Americas Announces Licensed Home Appliances Deal with Queen of Best-in-Class Inventions, Joy Mangano, in Time for the Holidays

Swizzels Partners With Moonpig to Launch Exclusive Range of Greeting Cards

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