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Licensing Boosts Brand Recognition for Energy Drinks

August 6, 2025

By Mark Seavy Will Liquid Death’s entry into the ultra-competitive $23-billion energy drink market trigger outbound licensing in a category that, so far, has shown...

GameStop Reports First Quarter Fiscal Year 2022 Results

Record Number of Retailers Gather at Licensing Expo 2022 Last Week

Music Merchandise Companies Strike a New Tune

Spin Master Teams Up with Inner-City Arts Students in Pursuit of Amplifying Diversity Through Creative Play

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BUILT Building New Brand Licensing Program

The Need for Speed at Retail

Phase 10 Celebrates 40 Years with Massive New In-Game Events for Phase 10: World Tour

Crayola Builds on Consumer Products Growth Strategy

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