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Wyncor to Launch Extensive Collectible Miraball Line at Carrefour Across Its Stores in Europe in September 2024 image

Wyncor to Launch Extensive Collectible Miraball Line at Carrefour Across Its Stores in Europe in September 2024

Hollywood, FL —Wyncor, the recently established global toy company committed to creating innovative and imaginative toys aligned with its intellectual properties and premium brands, and specializing in “impulse purchase” items, has signed an agreement with Carrefour. The partnership will see the launch Wyncor’s extensive line of patented Miraball toys at the retail giants’ stores across Europe in September, 2024. The announcement was made today by Julian Jacob, CEO, Wyncor.

Miraball™ is a collectible toy featuring two “Little and Legendary” surprises for under $10. Utilizing new patented technology, the 2¾-inch diameter colorful blind pack ball reveals three secrets. Beneath the wrap is a vibrantly painted metal dangler ball. When opened, a large hidden plushy charm expands to over 4 inches in diameter, thanks to the innovation of ultra-shrinkable memory foam plush.

Carrefour Group is one of the world’s leading food retailers. Across Europe, Carrefour will carry the complete range of Miraball toys featuring some of the world’s most popular brands. The line currently includes Paramount’s Teenage Mutant Ninja Turtles and SpongeBob SquarePants, Spin Master’s PAW Patrol, Hasbro’s Peppa Pig, My Little Pony, Transformersand Monopoly; Miraculous Corp’s Miraculous, and Emoji, with eight collectible balls for each brand. The launch will be backed by an impressive month-long TV advertising campaign on TF1 that will run three times daily during weekends.

The Miraball™️ first made its retail debut across 20 markets in fall 2023. In the U.S., the Miraball was available at brick-and-mortar stores Target, Fred Meyer, and Meijer, and online at Amazon, with over 2 million units sold globally in the first few months. Consumer demand for the new toy led to Wyncor securing licensing rights for multiple top tier brands.

“As a new toy company with a mission to offer speed and flexibility to retailers and partners, best-in-class product development for alignment with partners’ IP content, and premium quality and innovative products to consumers, we couldn’t be more excited that our first patented product, the Miraball, has been an astounding success,” commented Julian Jacob. “With our brand-new line of Miraball toys featuring some of the world’s most in demand brands, we are delighted to work with Carrefour to bring this innovative toy line to fans across Europe starting from September.”

About Wyncor
Wyncor is a new global toy company established with a mission to create and deliver innovative and creative toys for its own intellectual properties and premium brands, with products that are tied closely to their content’s DNA. At its core, Wyncor’s mission is to offer speed and flexibility to retailers and partners, best-in-class product development for alignment with partners’ IP content, and premium quality and innovative products to consumers. Wyncor works closely with partners’ creative teams to ensure that products are a natural extension of their content, offering a rich, immersive, and fun experience for their fans. Wyncor is owned by Jstar Capital.

Wyncor’s first patented products to market include: 

  • Miraball is the ultimate collectible toy that packs a punch of fun! Get ready for three “Little and Legendary” surprises all for under $10! With its revolutionary patented technology, this 2¾-inch diameter colorful blind pack ball is bursting with excitement. Peel away the wrapping to unveil a vibrant metal dangler ball just waiting to be discovered. Then pop open the ball to reveal a hidden plushy charm, ready to expand to over 4 inches in diameter, all thanks to the magic of ultra-shrinkable memory foam plush. Get ready to unleash the fun with Miraball™ – where every surprise is a big adventure waiting to happen!
  • Magic ReClay™️ is the first toy compound that transforms from solid to fluid and back again, all at a temperature that’s totally safe for playtime. Magic ReClay turns smooth and soft in warm water, ready to be molded into whatever young imaginations desire! Mix it with your favorite colors and watch creations come to life in just minutes, curing into sturdy and durable items that can be displayed, worn, or shared with friends. But here’s the best part – when kids are ready for a new adventure, they simply dip their masterpiece back into warm water and start all over again! Launching with four packs of Magic ReClay, each with two vibrant colors, adorable figurine molds featuring favorite licensed characters, and a starter kit to kickstart creativity, the fun never stops with Magic ReClay™️
  • SwopPop(patent filed), a fashion-forward line of unique “minipop” bags that are fully customizable and interchangeable with a wide range of SWOPs—handles, straps, ears, and figurines; and POPs, badges that clip on with the small pop sound. All Swops and Pops come in unique stackable and reusable transparent PopBoxes. The SwopPop range includes Swops and Pops for the PopBear, PopBunny, PopBat and the PopGiraffe. 
  • Mon Ami (French for “my friend”), a range of 9½-inch glossy and glittery-eyed animal friends that feature uniquely tooled 3D and 3-layer resin eyes, 3D eyelashes, and a stitched badge for authenticity. Choose wisely – choose your spirit BFF. The first Mon Ami range, Mon Ami Kwamis, feature the Kwamis from Miraculous™ and launched fall 2023 reaching the top 30 products on Amazon within the first month. The Spring 2024 line features some of today’s most popular animals including the axolotl, blue-ringed octopus, bat, penguin, narwhal, and deer, with their sparkling eyes and lashes.
  • OozySqueezy is a sensory surprise in five ranges: OozySqueezy – Extra Pleazy! Each series has a range of four unique OozySqueezy’s to collect. They come in a range of fortune cookie-shaped blindpacks. Each range has a unique, rich, and luxurious texture, with additional fun features across the line. “Ghosties” glow-in-the-dark; “Super Scented Fruities” are scented; “Double Dino Surprise” stays true to its name; “Solar System Stardust” has glittery stars filling; and “Miraculous™” is a range of fully colored OozySqueezy’s in the shape of your favorite heroes.

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